121 Google Analytics Solutions Testimonials

"By integrating Marketo Real-Time Personalization with Google Analytics, we now can run highly effective and more relevant ad campaigns on third-party websites using the same audience segments that proved to work on our own website."

"The Google Analytics 360 and DoubleClick integration coupled with CRM data has allowed us to utilise the rich Analytics 360 dataset for the first time in driving significant improvements in conversion rates and lower costs per acquisition."

"T4G was crucial in the success of the “New Brunswick Finds” campaign. Their knowledge and expertise in Google Analytics allowed us to make quick decisions and appropriate changes required to meet the customers’ expectation."

"With the Google Tag Manager solution in place, we can deploy tags much faster and with far fewer resources. Therefore, the revenue justification can be smaller and we’re able to test new channels more frequently and with greater speed."

"We have a wealth of data around the attributes and behaviors of someone who might benefit from what 1stdibs is doing. That means we can adjust our media plan to deliver the right message to the right person at just the right time and really be effective with our marketing dollars."

"You only need to look at the growth of our data and analytics team— which has quadrupled in the past year—to see what a critical role data now plays in our business. We just continue to unlock more and more value from our digital data assets."

"Event tracking via Google Tag Manager 360 provides an excellent alternative to conventional implementation through the IT department, which was often a bottleneck for innovation in the past."

"The insight is incredible. Being able to track an individual new user—from their first exposure to our brand all the way through purchase, in exact detail—is a luxury we now could not live without. It completely removes personal opinion from the decision-making process and forces us to be data-driven marketers."

"Google Analytics 360 combined with Google Tag Manager 360 and BigQuery has become an integral solution that gives us the technical agility and the analytics power we need to advance our marketing strategies. DBi has been fundamental in developing our digital strategy with Google Analytics 360."

"Allotting the same digital budget as 2015, we made dramatic shifts in media spend using the new data derived from the integration,” Edward says. “In the first five months of 2016, we saw a 25% increase in digital conversions compared to the same time in 2015.” Going forward, he says Gerber Life has further plans to intelligently harness data to develop informed marketing strategies. “We’ve done an integration with AdWords, have implemented Google Tag Manager for pixel management, and we’re also working on using BigQuery to import our digital data into our marketing database."

"Users have multiple ways of engaging with Reebonz to sell and buy products. Understanding how our advertising can best target users working across devices is an important step in Reebonz’ marketing strategy. Our work with Google, Sparkline and Performics helped us understand this shift and act on it. With over 50% ROAS uplift on search, we’re extremely happy with the results."

"We decided to start sending our offline purchases to our Analytics 360 account to connect these purchases to existing journeys. This illuminated which online research pathways finally led to a sale, whether online or offline."

"Since we set up our Google Analytics 360 export into BigQuery, this data source has become a key part of our analytical toolset. We can get the precise data we need more quickly and accurately."

"We have effectively been using Google Analytics 360 as a soft data management platform, allowing us to reach our audience using first-party data. We have started to link all data connections and share data layers between our tag management solution, Analytics 360, DoubleClick Campaign Manager, and DoubleClick Bid Manager. There are benefits of a unified data view, such as de-duplication across multiple platforms, global frequency capping through programmatic and data integrity, since less fragmentation makes for smarter reporting."

"The integration of YouTube with Google Analytics 360 remarketing segments allowed us to reach our customers and prospects with the right message at the right time, not only driving awareness and consideration of TalkTalk TV, but driving cost effective sales."