86 Demandbase Testimonials

"As healthcare systems digitally transform the way they deliver care, there's been a shift to more tech-minded buying committees. So ABM was a no-brainer to get high and wide inside these organizations."

"With Demandbase Company-Targeted Advertising, CSC has been able to be much more targeted and drive opportunities into the funnel from key companies that matter most to CSC."

"Traditional targeting out of LinkedIn is fantastic, and with Demandbase, I can take that information from LinkedIn and focus it even further."

"If Demandbase was taken away from me, I wouldn’t know where to focus. I’d be lost in a sea of inbound and wouldn’t know who to talk to."

“A lot of things that we do are kind of ad hoc in nature. So it’s nice to be able to go into Demandbase and make changes on the fly and just really control every aspect of our campaigns.”

“One conversation with Demandbase and the light bulb went on. It offers all the features we needed to serve as the foundation of our ABM program, starting with target account selection right through behavior-based event triggering and engagement insights.”

“Given the competitive intensity in today’s market, Demandbase helped give us an edge by easily allowing our sales reps to see all engagement touchpoints.”

“We know our ideal customers, so why wait for them to come to us? Why not focus our efforts on engaging them rather than the unwashed masses?”

“If you have a complex deal and you want full visibility into everything happening at your key accounts, Demandbase is the platform for you. No rep should be managing a deal without it.”

“This is the difference between winning or not winning deals. In the enterprise space, as a newer entrant, we couldn’t just be a last minute, newer company trying to get in the deal. We need to establish ourselves as a leader from the beginning.”

“ABM allows us to create more awareness, engagement and conversion with the accounts most likely to buy. We have achieved overall engagement of 88% with target accounts in 2016. We have converted 20% of our top 100 accounts to pipeline through the ABM program.”

“My ah-ha moment was the first demo of Demandbase that provided roll-up reporting on account activity and lead-to-account matching. Visibility and reporting that would previously require an unmanageable manual effort for a small marketing team clearly were clearly now possible.”

“What bigger accounts are looking for is a personalized experience, and Demandbase makes ABM much easier out-of-the-box. The data you see drives actions and simplifies the ability to orchestrate plays across sales and marketing.”

"Demandbase has been an invaluable tool in my sales stack and I use it almost every day to give me those crucial insights into the pulse of my account base. Demandbase provides those key insights and dashboards in easy to use and user friendly experiences that speed up the cycle to contact my prospects as quickly as possible while they are still hot. I love the weekly snapshot report and I know come Monday morning I'll have a new list of prospects to target for the week. I definitely recommend Demandbase for any sales organization."

"The beauty of account-based advertising is it's really efficient. Not only do you get the reach, but you're precisely targeting the right accounts. Demandbase has really exceeded our expectations there."