Demandbase

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Read 86 Demandbase reviews and testimonials from customers, explore 66 case studies and customer success stories, and watch 29 customer videos to see why companies chose Demandbase as their Account-Based Marketing Platforms

Demandbase is the leader in Account-Based Marketing (ABM) and an indispensable part of the B2B tech stack. The company offers the only end-to-end ABM platform that helps B2B marketers identify, win, and grow the accounts that matter most. The biggest and fastest-growing companies in the world, such as Accenture, Adobe, DocuSign, GE, Salesforce, and others, rely on Demandbase to drive their ABM strategy and maximize their marketing performance. The company has been named to the JMP Securities list “The Hot 100: The Best Privately Held Software Companies,” the Deloitte Fast 500, and named a Gartner Cool Vendor for Tech Go-To-Market. In 2019, Demandbase executives authored the definitive book on ABM, Account-Based Marketing: How to Target and Engage the Companies That Will Grow Your Revenue.

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Customer Rating Review Scorebased on 3264 reference ratings
4.7/5.0 (3264)
  • Market Leader 2025 2025
    Spring 2025Market LeaderAccount-Based Marketing Platforms
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Featured Testimonials

  • "We are excited to expand and grow our Drift ABM capabilities alongside Demandbase and its ecosystem of ABM vendors. By leveraging the segments created in Demandbase across multiple technologies, including chat, marketers will have a seamless way to ensure the consistency of messaging across all channels."

    Dave GerhardtVP of Marketing

  • "If I found myself in a place where I didn’t have Demandbase tomorrow, I would be stepping back into a dark, dark world."

    Jodi LebowDirector, Global Demand Center

  • “It’s been a pleasure to work with Demandbase. We’ve seen immediate results for our clients, with higher lift and greater onsite engagement.”

    Tanya ZhangAssociate Director Customer Insights
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Featured Case Studies

  • Thales Quadruples CTRs, Doubles MQAs, and Re-engages 50% of Targets. And They’re Just Getting Started.

    Elsa ToutlemondeAccount-Based Marketing Manager

  • CEB Increases Customer Engagement And Boosts Form Conversions

    Brian ConwayDirector of Marketing Operations

  • WIKA Mobile Control Launches into New Markets Using Insights Powered by Demandbase One™

    Sarah NellMarketing Manager
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Featured Customer Videos

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Additional Demandbase Information & Resources

Read Demandbase Reviews, Testimonials & Customer References from 86 real Demandbase customers.

Browse Demandbase Case Studies, Customer Success Stories, & Customer References from 66 businesses that use Demandbase.

Watch Demandbase Customer Videos to learn why 29 businesses chose Demandbase.

FeaturedCustomers has 1,846,269+ validated customer references including reviews, case studies, success stories, customer stories, testimonials and customer videos that will help you make better software purchasing decisions.