“The ‘Remind Me’ campaigns are the perfect way to drive viewership, learn more about our audiences, and gauge the popularity of premiering titles. It also enables us to better personalize our push notifications to ensure we're targeting users who are most interested in this title and allows us to be more conversational with our subscribers. And once set up, the campaigns are super-easy to repeat and iterate as needed.”
"We impact users with communications that are truly relevant to them, exponentially exceeding the objectives of the department and contributing important results to the growth objectives of the global company. Thanks to Braze we can automate campaigns by spending time thinking and improving the strategies that make us better every day."
“Allowing customers to decide for themselves if they wanted to receive messaging about occasions that might be sensitive for them led to a lot of positive feedback and the launch of the Thoughtful Marketing Movement, which now has over 100 brands taking part.”
"I refuse to rest on the laurels of a winning campaign. If a campaign succeeds, it becomes the new control to test against with challenger iterations."
"This drastically improves the user experience and their relationship with Ibotta as a leading brand in helping consumers be rewarded for what they buy and where they shop.”
“We are such a small team and never thought that two or three marketers could make such a big impact on their business, especially as most of our main Braze users have never used an ESP before."
“VGW players are digitally-savvy and move back and forth on multiple channels hour by hour and day by day. They might play our games on a desktop computer, and then a mobile device, so it’s essential to communicate with them through as many channels as possible. With Braze, there’s no limit to our creative ideas for campaigns.”
“Thanks to the flexibility of Braze and in-app messages, which provided us a technical short cut to set up and test on the idea.”
“Braze provides enough ‘building blocks’ to build any type of campaign; the only limit is the creativity of your marketing team! This tool will be part of our arsenal for years to come.”
"Braze has been a game-changer in transforming our customer communications from generic to dynamic, enriched, and personalised, as well as growing the sheer volume of helpful campaigns we send out. Both are things that have been instrumental in OneRoof providing Kiwis with the best resources to find their dream home (with all the bells and whistles they want) faster."
“Building the cohorts that matter and then leveraging segmentation for ‘it’s so accurate, it’s freaky!” messaging makes our work so much more memorable...We can get the right messages, reminders, and code in front of [users] so they can continue to [demonstrate] their equity.”
“By taking advantage of Braze and Looker together, we’ve been able to be much more intentional about assessing the impact of every new feature in one of our games.”
“Using Braze’s Connected Content functionality has allowed us to seamlessly create 1-to-1 personalised comms.”
"I was impressed by how easy it was to set up communications in Braze, and how small changes can have a significant impact on how we engage customers.”
“Braze Canvas and SMS were the perfect combination for this outreach because they’re fast, customizable, and can be updated instantly as situations change.”