“Braze really makes my life easier as a marketer because I can automate and standardize so much of the groundwork. By creating a library of Content Blocks our team can build campaigns like LEGO blocks instead of wasting time coding similar things over and over. In addition, the ability to include personalization and Liquid code means that we can send the same campaign to multiple cohorts of users, as each can receive a personalized message. Beyond this, I’ve really enjoyed building Canvases that can send our users down a personalized journey based on their behavior. Plus, with the Braze platform’s ability to have multiple variants and a control group, we are constantly testing and learning how to improve our campaigns.”
“It’s nice to see that the ‘Scratch and Win’ In-App Message can be used in such a different variety of cases.”
“With Braze, our messages are always targeted to travelers based on where they are and how they like to communicate with us, increasing engagement and conversions.”
“It was done so efficiently and we couldn’t be happier with the way we migrated. It’s still working for us now with no problems, two years later.”
“Braze gives us total flexibility and creativity, in a tool that’s easy for all of our teams to use, even when people don’t come from a digital marketing background.”
“Our team performs a large number of experiments on a daily basis to find out new mechanics that keep our trivia fans engaged and entertained. Braze helps us enhance the effect of our efforts by maximizing our communication with our players in a quick and flexible way.”
“500px is a truly global community made up of photographers who speak hundreds of languages.”
"We had a strong intuition that personalized sender names—that is, a name displayed as sender on the email preview—would increase our open rates.”
“The ‘Remind Me’ campaigns are the perfect way to drive viewership, learn more about our audiences, and gauge the popularity of premiering titles. It also enables us to better personalize our push notifications to ensure we're targeting users who are most interested in this title and allows us to be more conversational with our subscribers. And once set up, the campaigns are super-easy to repeat and iterate as needed.”
“Braze provides enough ‘building blocks’ to build any type of campaign; the only limit is the creativity of your marketing team! This tool will be part of our arsenal for years to come.”
"Braze’s commitment to open access and their investments in near instantaneous event updating with Currents allows our team to access, analyze and action off of this customer data in real-time."
"We’ve been really impressed with how Braze has enabled us to advance our customer communication strategies across email, SMS and mobile channels.”
“Thanks to the flexibility of Braze and in-app messages, which provided us a technical short cut to set up and test on the idea.”
"With Braze, we can insert dynamic, contextual content into our multichannel marketing campaigns. The targeted, hyper-personalized messages have elevated our conversion rates and increased the value for our users."
“The capabilities of the platform enables our flexible and creative messaging strategy, enabling us to evolve with our diverse set of users.”