"I refuse to rest on the laurels of a winning campaign. If a campaign succeeds, it becomes the new control to test against with challenger iterations."
“Braze provides enough ‘building blocks’ to build any type of campaign; the only limit is the creativity of your marketing team! This tool will be part of our arsenal for years to come.”
“To make that happen, we develop and test hypotheses that help us find out key insights—like which channel or combination of channels is more effective for communicating with our buyers. Braze Canvas allowed us to build a flow where we could easily track each step of the customer journey across multiple variants, and to see the final results of the test in one place. The test made a significant impact for us and led to a noteworthy increase in conversions.”
“With Braze, we were able to set up a new onboarding campaign in under a week, and immediately saw huge improvements.”
“Explore all the features out there because you never know what problems you can solve with the right tools and just a bit of scrappiness.”
"Braze has allowed Wyze to iterate continuously using A/B tests, and to create specific flows and messages for different user segments, behaviors and goals. Braze has been incredibly helpful to Wyze in reaching our users and nurturing them through unique customer journeys."
"Less time spent building—and knowing that the templates are reliable due to using the same content blocks each time—gives us more time to really think about the creative and to test different variants.”
“The design process was interesting as thinking interaction-first forces you to think much more visually than normal because you are trying to make the interactive elements front and center.”
“Braze gives us total flexibility and creativity, in a tool that’s easy for all of our teams to use, even when people don’t come from a digital marketing background.”
“Allowing customers to decide for themselves if they wanted to receive messaging about occasions that might be sensitive for them led to a lot of positive feedback and the launch of the Thoughtful Marketing Movement, which now has over 100 brands taking part.”
“With Braze Content Blocks, we were able to increase the value of our messages while reducing the time our team spent creating them."
"Braze has been a game-changer in transforming our customer communications from generic to dynamic, enriched, and personalised, as well as growing the sheer volume of helpful campaigns we send out. Both are things that have been instrumental in OneRoof providing Kiwis with the best resources to find their dream home (with all the bells and whistles they want) faster."
"Working with the Braze platform and team is a continuous learning curve for us."
"Working closely together with the Braze Product Management and the Customer Success team gave us more knowledge and insights about our customers and their conversion behavior, as well as how to utilize it most effectively. Now that we better understand how to optimize conversions, we are confident that we’ll be able to retain even more 8fit users over the long term.”
"Braze gives you a lot of capabilities that allows you to save other teams time. With Braze, I'm able to set up these campaigns without taking developers' time, allowing them to focus on building core product features."