“We realized that by having access to the raw data in house, our own analysts and our own researchers can actually read into that data at a deeper level.”

"When data triangulation comes into play, you need to be collaborative and work closely with your team in putting the pieces together. Educating the team around various research methodologies including the use of social data is important and that has also contributed to our success."

“Brandwatch is one of the very few platforms that has this type of scope and reach. The other advantage was that we could look over lots and lots of different types of conversations on different platforms over quite an extended period of time. And it was a really exciting project.”

“With Brandwatch, we save time, collaborate well within the team, and utilize the very intuitive and extensive publish function."

"Just saving the team’s time is huge, and Brandwatch definitely has done that.”

“Ease of use and value for money. Usability. Easy to navigate. Support team is excellent. Smooth onboarding.”

"Saving time. Keeping an eye on numbers. Streamlining work: being able to post the same content across different brands in one easy and hassle-free process is very helpful and efficient."

“Brandwatch provides the combination of a powerful social listening platform with tools and features to uncover sentiment, trends, and images to create comprehensive stories of online consumer conversations.”

“Brandwatch lets us quickly identify valuable insights and effectively communicate them to high-level leadership in a concentrated form."

"Brandwatch is a true partner. We don’t consider them as just a vendor. We feel valued as a customer and we feel like our ideas are listened to. "

“We wanted to identify what was sparking conversations online, so that was the first step."

“We combine the power of Brandwatch’s social data with our own proprietary first party data to elevate brands through insight-driven campaigns that engage the right audiences."

“With this study, we wanted to give Barcelona’s Economic Development Department enough insights to attract talent and investment to the city."

“We especially wanted to monitor the area of economic promotion and talent, so we could exclude sports and other irrelevant terms thanks to Custom Classifiers.”

“We've evolved the practice from generic social listening into social intelligence."