"When people interact with reviews, they are more likely to order something, and the order value is likely to be higher."

"All that feedback from customers can provide an ongoing panel for informing R&D, customer service, quality teams, and others about how a product is performing."

"Seeing the Ratings & Reviews reports is like having a focus group every week. It enables us to hear directly from customers what they like or don’t like, and to adjust accordingly."

"We communicate with reviews instead of just using traditional marketing because authentic customer commentary is more trustworthy."

"Ratings and Reviews provides honest and trusted feedback to help others. We now have consumer reviews to entice prospective customers and to reinforce the products’ features, attributes and benefits."

"Plugging into new ad networks can be complicated. With Bazaarvoice Media, we’re able to work with one ad partner and feel confident we’re maximizing traffic and working with the best advertisers for our site."

"The extra assurance that they’re making the best selection helps give consumers more confidence to purchase foundation and concealer products online. It’s really changed our business."

"We do market research and focus groups and things that other companies do, but if we are really going to understand how people purchase things, we have to get out there and engage them."

“This is what customers are looking for – it answers the question: ‘Is this appliance right for me."

"We’ve experienced a 30% uplift in conversion as a result of having Ratings and Reviews content on product pages in the UK, and even more in secondary markets in other countries."

“Bazaarvoice’s ability to generate, capture and analyse user generated content is giving us the insight we need to meet and exceed customer expectations. The numbers speak for themselves.”

“The key value has been amplifying our reviews for retail channel success. Having distributed reviews has helped showcase our quality, and in some cases, our brand differentiation.”

"We have a partner in Bazaarvoice that we’ll continue to turn to as we start selling even more products our customers will love."

"By leveraging the network, we’re now reaching out to prospective buyers at retail sites and essentially saying 'this is why you should buy us."

“Even if a customer is visiting a retailer for the very first time, we know they’re likely to come to our JBL website to read reviews before they make that retail purchase. We know from our own usability testing and focus groups that reviews are one of the top drivers …