"We want our customers to see the House of Fraser website not only as an online shop with merchandise to sell, but also as a place that can inform and inspire them."
"It’s crucial to share and receive content as much as possible with channel partners, as users visit both brand and retailer sites when researching a product."
"We now see a massive increase in the overall conversion rate, and this is no surprise. When we have products with a very low number of reviews, they’re not the best sellers. On the other hand, the more reviews they get, the more we sell. We are convinced that Bazaarvoice has played a big role in this increase."
"We are very pleased with the efficiency of using ReviewSource. The program was straightforward and grew our review count by the thousands."
"User-generated content is key to our success. We aim to inspire our clients and use UGC to do that."
"With the help of Bazaarvoice, we are creating a community around products. To date, for the 50,000 questions asked about our products, 75,000 answers have been posted."
"We get feedback from people saying, ‘I’ve seen this product on someone else, and then bought it because I have a similar body type or build like them."
"Providing customers with beautiful galleries and inspiring looks created by other customers has a substantial impact on website engagement, and conversion rates. Customers who interact with our website galleries have a 21% higher average order value."
“If you’re into bright bold colors, or neutral and muted, you can really see if it’s going to work.”
"I think Bazaarvoice is a great solution. It's proven its worth in supporting discovery, engagement, conversion, and increasing revenue for Le Col."
“People were not able to get out to the store to see the product during the beginning of the pandemic, but because we started with Bazaarvoice, they were able to now read reviews online."
"Ratings and reviews have become increasingly crucial to Nourison’s business. We see a direct correlation between our review coverage and revenue at retail, both in-store and online."
“Nothing is better than seeing how others are styling their rooms. It helps our shoppers visualize a particular style in their living rooms and lifestyle."
"This has all been very successful for us and is an always-on program. We can draw on this content consistently."
“It’s the most critical type of information that we can share and communicate to other customers.”