"AppsFlyer's solutions, from their anti-fraud tools through in-app events and retargeting have a substantial impact on our mobile ROI."

"In a world where every dollar is so important, attribution data from AppsFlyer allows us to maximize our campaign performance to be good stewards of the company."

"At Via, one of our biggest challenges is to drive growth without sacrificing profitability. Together with both the AppsFlyer and TikTok teams, we have managed to find a model that generates high performance and scalability."

“We were missing a lot of key aspects of the data. We could see our player level data, but we didn’t get accurate attribution data. It was impossible to say whether our players came from our Facebook Ads, Google Ads or if they were organic.”

“AppsFlyer’s industry leading approach to data privacy and security means Essence teams can seamlessly connect with the mobile ecosystem and deliver better business results for our customers, all with the knowledge that our customers’ data – their most important asset – is secure.”

“I've been using AppsFlyer along with other data and analytics on user behaviors and conversions to smartly allocate our marketing budget where it matters most. Having this feedback loop and visibility is crucial. I actually check AppsFlyer on my mobile app every day to see how our installs are doing.”

“We realized that evaluating success and failure based on a consistent measurement framework was essential.”

"AppsFlyer's mobile marketing analytics are a key part of our marketing activation."

“With big changes in the mobile marketing ecosystem on the horizon, we leaned into AppsFlyer to provide valuable resources and perspectives we hadn’t thought of.”

“Before we worked with AppsFlyer, we were spending on Facebook and Snapchat campaigns but had no idea of our return on investment. We also didn’t know what our newly acquired customers were doing. It was really hard for me to launch campaigns and not know if they were working or …

“We wanted to be able to dig and go deep in the data and to be as granular as we could. To do that, it’s really important for us to be sure that the data is right.”

"With Protect360 we see a huge difference in our user quality and only pay for verified, real user-driven installs. This saves our team a tremendous amount of time, so they can focus on growing our suite of dfndr apps."

"Granting our media partners access to select insights from Protect360 supports their proactive fraud prevention efforts – which in turn means less fraud for everybody."

“AppsFlyer’s Marketing Analytics tools provide us with a full 360-view of our attribution and performance data and allow our team to quickly turn this data into actionable insights on a global scale.”

“We needed a way to programmatically set up the app in AppsFlyer and then configure the integrations with the different systems and partners in the ecosystem.”