"Upgrading to AppsFlyer was a game changer for us. Comprehensive data provided by AppsFlyer is the north star for our growth team, enabling us to make better marketing decisions across our portfolio of games."
"A player such as AppsFlyer is an absolute must when you run campaigns and implement a mobile strategy."
"AppsFlyer has been our go-to tool for correctly attributing, tracking, and measuring our "Referral Program" impact, which has been instrumental for us in optimizing and scaling this program. The referral program is now one of our critical channels for user acquisition in terms of scale and at a cost that is significantly lower than paid channels."
“AppsFlyer’s Marketing Analytics tools provide us with a full 360-view of our attribution and performance data and allow our team to quickly turn this data into actionable insights on a global scale.”
"When it came to our remarketing efforts, it seemed like we were missing the mark, wasting valuable resources on not-so-effective campaigns. AppsFlyer came in as a partner, not just a vendor. Their platform helped us understand our audience better, bringing in much deeper granularity accurately. We finally found our voice and connected with our users on a deeper level."
"We find AppsFlyer CX and Deep Linking Suite invaluable in seamlessly connecting customers with our brand landing pages. It not only saves us significant time in link generation but also allows us to track the performance of each campaign link in terms of events. This data analysis enables us to make informed decisions and optimize our marketing funnels effectively."
“Being ‘customer-obsessed’ is not just a vision statement for AppsFlyer, but a reality. Leveraging AppsFlyer’s rich and accurate data allows us to provide our customers all the answers to their most complex mobile challenges.”
“TikTok is one of the rising stars with millions of users around the world, and as an advertising platform, it’s one of the most important right now for Supersonic. I was sure that we hadn’t yet seen its full potential and so we wanted to learn how to get the most from the platform."
“To get the most from our TikTok experience it was important to pull the cost data and have the ability to view it alongside the rest of the data, all in one place. Luckily, AppsFlyer were early adopters of the TikTok API, which gave us the ability to pull the cost data from TikTok and optimize our campaigns accordingly. Now, AppsFlyer’s data is crucial to our campaign analysis.”
"The ability to optimize separately for IAA and IAP on Meta has been a game-changer, allowing us to fine-tune our strategy for each segment and reach the highest-value users. This not only improved campaign performance but also helped us unlock new revenue opportunities across different regions and scale efficiently in new markets."
"I've never met customer success and support representatives as helpful as the team at AppsFlyer. They're always there to answer questions and provide resources and materials. Their help center is really informative about user privacy measures like ATT and what's happening in the mobile marketing industry. As a marketer, I like having that because it gives me valuable insights to stay in the know."
"It is important that we attract new users where they spend most of their time: on mobile. AppsFlyer and Addict Mobile helped us target and attract new high-quality mobile customers, building trusted relationships and helping them manage their daily finance."
"In a world where every dollar is so important, attribution data from AppsFlyer allows us to maximize our campaign performance to be good stewards of the company."
"I had never been a fan of any particular platform until I started using AppsFlyer's. AppsFlyer's platform should become the comfortable, familiar home of any UA manager, whether they're confused newbies or seasoned professionals."
“SSOT is a great solution that accurately solves the problem of deduplicating downloads and events between SKAN and AppsFlyer attribution. Thanks to SSOT, we can see the most precise performance in the context of media source, campaign, and country.”