250 AppsFlyer Testimonials

"Our apps rely on user reporting. By optimizing our mobile app campaigns and ad spend, we have managed to grow our user base over 100% while also lowering our acquisition costs."

"AppsFlyer’s real-time attribution and analytics, combined with their deep partner integrations and retargeting capabilities have improved every element of our marketing and communications."

"AppsFlyer is simply irreplaceable. They are our source of truth for marketing performance, and their customer success team is an amazing resource for industry insight and experience."

“By decreasing our revenue ranges and getting rid of outliers, we can measure more with fewer bits. In the past, we needed all 63 values to measure a specific revenue range, now we’re using 30 to measure the entire user LTV.”

“Cloud environments like AWS and AppsFlyer offer full data protection, including encryption and end-to-end data back-up strategy. These are coupled with sophisticated user-access permissions and authorization to ensure that data is always available and highly secured.”

"AppsFlyer is integrated so seamlessly with our key tech stack partners that it makes data management and cross channel measurement much more scalable.”

"We’re proud to partner with AppsFlyer to offer apps a full view of cost and revenue, a key capability in performance marketing. Enabling accurate ROI calculations is a critical step towards increased efficiency and growth loop acceleration in a mobile app’s lifecycle."

“The Data Clean Room is the switch, allowing us to shed light and reclaim our ability to measure 100% of our campaign performance. This is crucial for our business since it allows us to keep on creating amazing user experiences while preserving their privacy.”

"Xpend was really simple to set up and straight away we had the ability to see a consolidated view of the ROAS for all our advertising networks. And, having the ability to track in-game purchases and ad revenues in realtime at ad-level has made a big difference. Now we also know exactly what type of ad creative attracts players who prefer consuming ads in the game."

"For us, one of the benefits of Xpend is that it’s helped us save a significant amount of time. Our previous approach was much more labor intensive. We’ve seen tremendous progression in terms of positive developments in tour KPI’s and output. In 12 months we achieved double-digit ROAS growth."

"AppsFlyer is the cornerstone of our marketing. AppsFlyer accurately measures all of our traffic across every channel and geo in the world, helping us understand our performance and efficiently drive our business growth."

“AppsFlyer came with the right solution at the right time. Their Data Clean Room is a crucial tool for our Marketing teams, enabling us to optimize ad spend and retake campaign-level decisions without disclosing user-level data, in light of the recent privacy restrictions.”

“The absence of granular cost breakdowns at the ad level for particular networks necessitated the implementation of tailored solutions, resulting in significant overhead on the path to achieving a cohesive performance overview.”

“Now, anyone in our team, from artists to UA managers, can easily get an overall understanding of where to focus. It has enabled faster optimization and greater ideation day-to-day.”

“Getting access to in-depth, creative-specific performance data really helps us get a clearer picture of what’s hitting the mark. It sparks better creative ideas and gets more of our team clued in on what works.”