AppsFlyer

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Read 250 AppsFlyer reviews and testimonials from customers, explore 165 case studies and customer success stories, and watch 28 customer videos to see why companies chose AppsFlyer as their Marketing Attribution Software

AppsFlyer helps brands make good choices for their business and their customers with its advanced measurement, data analytics, deep linking, engagement, fraud protection, data clean room and privacy-preserving technologies. Built on the idea that brands can increase customer privacy while providing exceptional experiences, AppsFlyer empowers thousands of creators and 10,000+ technology partners to create better, more meaningful customer relationships.

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Customer Rating Review Scorebased on 4377 reference ratings
4.8/5.0 (4377)
  • Market Leader 2025 2025
    Spring 2025Market LeaderMarketing Attribution Software
  • Market Leader 2025 2025
    Spring 2025Market LeaderClick Fraud Software
    • Market Leader 2024 2024
      Fall 2024Market LeaderMobile Analytics Software
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Featured Testimonials

  • “AppsFlyer is a vital partner for our marketing teams. We value the proactive support, the joint sessions, the quick and professional help, and the cooperation that has helped us achieve our goals.”

  • “AppsFlyer is a true leader in this ecosystem. Since the very beginning, AppsFlyer has been leading iOS 14 innovation with full transparency and responsibility, providing advertisers with reliable insights and effective solutions that empower us to make measurable and impactful marketing decisions. For us, AppsFlyer is the single source of truth. We have learned and grown so much with AppsFlyer and believe this strategic partnership is the key to our success.”

  • "I really enjoyed the session and I think every media manager in agencies should attend AppsFlyer MasterClass. Thank you for a great training."

Featured Case Studies

  • Boosting ROAS with more accurate data and faster decision-making

  • Making the most of granular data and powerful insights

  • Raw attribution data illuminates Slickdeals’ UA North Star

Featured Customer Videos

Additional AppsFlyer Information & Resources

Read AppsFlyer Reviews, Testimonials & Customer References from 250 real AppsFlyer customers.

Browse AppsFlyer Case Studies, Customer Success Stories, & Customer References from 165 businesses that use AppsFlyer.

Watch AppsFlyer Customer Videos to learn why 28 businesses chose AppsFlyer.