AppsFlyer helps brands make good choices for their business and their customers with its advanced measurement, data analytics, deep linking, engagement, fraud protection, data clean room and privacy-preserving technologies. Built on the idea that brands can increase customer privacy while providing exceptional experiences, AppsFlyer empowers thousands of creators and 10,000+ technology partners to create better, more meaningful customer relationships.
"Retention is the holy grail for growth in any organization. With the rapid user base growth at Rapido, retention of these users becomes uber critical, and the partnership with Appsflyer has been influential in achieving our retention objectives. Thanks to the capabilities provided by AppsFlyer Audiences, we were able to utilize the rich in-app events & detailed user parameters to come up with advanced segmentation for remarketing campaigns. With split testing features, we were able to get critical insights to develop an optimized channel mix for each of these segments that helped improve the remarketing efficiencies and retention rate growth."
"AppsFlyer is an essential partner, delivering a deep understanding of our mobile business performance and driving our app campaign optimization. Their focus on customer success and technology innovation have raised the bar, helping us reach a new level of sophistication."
"AppsFlyer helps us keep our finger on the pulse, as far as data goes. As veterans in the mobile health and fitness space, we understand how critical it is to have access to accurate attribution data at scale. AppsFlyer has enabled us to continue on our path towards immense growth, providing the tools we need to do so efficiently and quickly."
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