250 AppsFlyer Testimonials

"Being able to connect the dots between web and mobile is essential for our business. In today's multi-channel and multi-device world, identifying precisely how customers are interacting with our brand has been a huge pain point for us. AppsFlyer's people-based attribution has changed the way we do marketing, giving us insights we've never had access to before."

"Over last 18 months, Borrete Network Technology (a subsidiary of 9-Kylins Network Technology) launched 6 mobile games in the Russian market and are thrilled with the results."

"At Via, one of our biggest challenges is to drive growth without sacrificing profitability. Together with both the AppsFlyer and TikTok teams, we have managed to find a model that generates high performance and scalability."

"AppsFlyer’s mobile attribution and marketing analytics provided unmatched insights into mobile’s role in our customer journey, dramatically improving our bottom-line performance."

"Xpend was really simple to set up and straight away we had the ability to see a consolidated view of the ROAS for all our advertising networks. And, having the ability to track in-game purchases and ad revenues in realtime at ad-level has made a big difference. Now we also know exactly what type of ad creative attracts players who prefer consuming ads in the game."

"For us, one of the benefits of Xpend is that it’s helped us save a significant amount of time. Our previous approach was much more labor intensive. We’ve seen tremendous progression in terms of positive developments in tour KPI’s and output. In 12 months we achieved double-digit ROAS growth."

"We chose AppsFlyer because of their attribution algorithm, its accuracy and because they're always ahead of the curve."

"AppsFlyer’s deep integrations with multiple partners served as the backbone for large, multi-channel campaigns at scale. Their attribution accuracy helped us identify the best channels, which enabled us to scale quickly without compromising our user quality."

"AppsFlyer provides us with accurate, de-duplicated install numbers, and also provides deeper engagement and usage data. We use AppsFlyer to analyse, measure and remarket users. It is a great product and a critical part of our marketing tech stack."

"After strong global growth, the Chinese market posed a unique set of challenges. AppsFlyer’s deep integrations with leading in-market media sources including Bytedance, were key to our success."

“Today, 70% of our audience comes from mobile web. So we have a huge opportunity to convert this audience into app users using Smart Banners. In the first few hours of using Smart Banners we had 300 installs of the app.”

"Reliable growth measurement is the foundation on which mobile gaming empires are built. AppsFlyer’s attribution, fraud protection and dedication to our success make them an irreplaceable component of our MarTech stack."

“AppsFlyer’s Data Locker enables us to unlock the rich potential of granular attribution and performance insights at scale in near real-time.”

"It was a very easy process to set this up within Appsflyer’s Conversion Studio, especially given the fact that the Appsflyer team sent us a list of suggested revenue buckets dependent on the key value. That helped us to decrease the revenue error margin compared to what we had previously."

"It's a must for us for the media partner to be integrated with AppsFlyer. Many small things which make a huge difference in launching, managing, and optimizing campaigns are easier for us thanks to the suite of tools AppsFlyer provides us, as well as the professional guidance from AppsFlyer’s Customer Success Manager."