“AppsFlyer has always understood the power of partnerships and the importance of integrated data across the ecosystem. Similar to Braze, they invested early into partnerships with really strong teams, focused programs, and a culture of action and collaboration.”

"We were initially attracted to ApppsFlyer’s data quality and accuracy. We’re consistently pleased with AppsFlyer’s dedication to support and customer success. The fraud savings exceeded all of our expectations."

“We were missing a lot of key aspects of the data. We could see our player level data, but we didn’t get accurate attribution data. It was impossible to say whether our players came from our Facebook Ads, Google Ads or if they were organic.”

"Key players in the industry told us we needed an attribution provider to successfully invest in acquisition. We did our homework, and AppsFlyer was far and away the best solution on the market."

“AppsFlyer’s data accuracy and freshness have been critical for our real-time decision-making and campaign optimization."

"AppsFlyer is a key pillar of our marketing tech stack. Their team listens and adapts their solution to meet our specific use case. Their 8,000+ integrated partners were a game changer for us.”

“The impact was immediate. As soon as we started using Revenue Recommendations our ROI increased by 114% and our CPI dropped by 83%.”

“By decreasing our revenue ranges and getting rid of outliers, we can measure more with fewer bits. In the past, we needed all 63 values to measure a specific revenue range, now we’re using 30 to measure the entire user LTV.”

“We can now proactively ensure everyone is referencing the same information, allowing us to run campaigns at scale without fear of fraud.”

“AppsFlyer’s data reports have enabled us to uncover up to 90% of previously "Restricted" attribution data. We can now view complete aggregated reports in our dashboards, providing accurate campaign-level CPI and breakdowns by custom dimensions.”

“Not only does AppsFlyer’s deep linking allow us to test, measure, and understand what most effectively drives user conversions, it also enables us to optimize and personalize our owned media campaigns to support more positive user experiences and improve business outcomes.”

"With the support of AppsFlyer and OneLink, we were able to create the perfect web-to-app conversion experience."

"With hundreds of games and thousands of creatives running across multiple channels, we found it extremely difficult to measure what worked and why. Without a clear understanding of creative performance, our budget allocation was based more on assumptions than actual data."

"Before integrating data-driven insights into our creative process, developing new assets was largely a matter of intuition, leading to prolonged testing phases and increased costs."

"Before, we relied on intuition. Now, with AppsFlyer Creative Optimization Solution, we have real data showing what exactly works in our creatives. This has completely changed how we approach creative strategy."