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"Today, AppsFlyer’s cost aggregation solution has made meaningful improvements in the accuracy and granularity of cost data. We can now rely on cost data down to a specific country, source, campaign & site ID, and more, which is incredibly helpful for UA optimization."
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"Without the ability to compare the app’s performance metrics under SKAN to regular attribution performance, the operation as a whole was shrouded in uncertainty. With SKAN providing very little indication into UA performance, we were in the dark in terms of performance expectations."
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“OneLink deep linking technology is one of the most powerful tools in Letgo’s marketing toolbox. In just one year, we boosted the number of app installs coming from our website by 35% using Onelink-powered Smart Banners.”
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"With Protect360 we see a huge difference in our user quality and only pay for verified, real user-driven installs. This saves our team a tremendous amount of time, so they can focus on growing our suite of dfndr apps."
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"Granting our media partners access to select insights from Protect360 supports their proactive fraud prevention efforts – which in turn means less fraud for everybody."
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“AppsFlyer’s Marketing Analytics tools provide us with a full 360-view of our attribution and performance data and allow our team to quickly turn this data into actionable insights on a global scale.”
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"AppsFlyer’s custom reacquisition windows and re-engagement dashboards helped us make Apple Search Ads one of our highest performing channels for both new user acquisition and returning user re-engagement."
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“We can now proactively ensure everyone is referencing the same information, allowing us to run campaigns at scale without fear of fraud.”
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“The biggest benefits of Creative optimization were twofold. The first was being able to iterate on what performed best for specific platforms through A/B testing, which helped improve the messaging in our creatives per channel. And the second was helping us find those channels with the high-value users we’re looking …
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"Being one of largest esports and online gaming companies, we needed advanced platforms that could do justice to our scale of marketing and user engagement campaigns. We partnered with AppsFlyer & CleverTap, which are the best in business, and they helped us to improve our growth metrics across businesses and …
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"Picture this: you're browsing the web, searching for the perfect flight to your dream destination. Suddenly, a banner ad catches your eye, enticing you to click and learn more. You click, and instead of being taken to a clunky website, you're transported seamlessly to our airasia Superapp, where you can …
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"AppsFlyer is our source of truth when it comes to attribution. We have gained full 360-degree insight to our user acquisition activity, while lowering our costs. No marketing tech stack is complete without AppsFlyer."
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“The best value we get from Predict is the understanding of how our users perform over the long term, which is translated into positive ROI through making the right decisions faster. Making the right decisions with Predict improved our overall ROI.”
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"AppsFlyer has been a great enabler for measurement & analysis of our digital campaigns. It has powered critical insights on channel & publisher performance which have helped us deliver outstanding business results on app adoption and retention."
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"When it came to our remarketing efforts, it seemed like we were missing the mark, wasting valuable resources on not-so-effective campaigns. AppsFlyer came in as a partner, not just a vendor. Their platform helped us understand our audience better, bringing in much deeper granularity accurately. We finally found our voice …