250 AppsFlyer Testimonials

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  • "AppsFlyer is an essential part of our performance marketing decision-making process."

  • "As a one-person team, Protect360 has enabled me to confidently scale with over 60 media partners while ensuring we only pay for legitimate conversions. Despite seeing over 97% in-app event fraud from CPAbased partners, we haven’t had any problems reconciling billing. Setting up partners with automated AppsFlyer fraud reports and flagging fraud in real-time via postbacks really mitigates the hassle of trying to dig into the data with each partner."

  • “App campaigns for engagement has helped us drive significant ROI on engagement. We found it very effective in converting users who have recently installed our app, with the ROI significantly better than other engagement channels.”

  • “We saw benefits over three sections. First, [ACe] brought higher scalability compared with other re-engagement partners. It also realized lower costs per log-in for regions such as Thailand, as well as better performance on ROAS.”

  • "Mobile fraud is advancing at an unprecedented rate, and not every solutions provider has kept up. AppsFlyer’s unique scale and machine learning deliver the most comprehensive anti-fraud solutions in the world. For their technology and data, for their service, for their attention to detail, AppsFlyer is simply irreplaceable."

  • "I recommend AppsFlyer because it is a very solid platform."

  • "With Protect360 we see a huge difference in our user quality and only pay for verified, real user-driven installs. This saves our team a tremendous amount of time, so they can focus on growing our suite of dfndr apps."

  • "Granting our media partners access to select insights from Protect360 supports their proactive fraud prevention efforts – which in turn means less fraud for everybody."

  • “AppsFlyer’s Marketing Analytics tools provide us with a full 360-view of our attribution and performance data and allow our team to quickly turn this data into actionable insights on a global scale.”

  • “Thanks to AppsFlyer’s Pull API, AWS DynamoDB and AWS Lambda function we’re able to have real-time attribution data of every event fired in our system and instantly analyze user behaviour in our app in a fast, comprehensive and secure manner, keeping our business complaint.”

  • "OneLink was simple, powerful, and ready to go out of the box – everything we needed to run a bold offline campaign with full confidence we could attribute key in-app events with the same granularity as online campaigns."

  • "Picture this: you're browsing the web, searching for the perfect flight to your dream destination. Suddenly, a banner ad catches your eye, enticing you to click and learn more. You click, and instead of being taken to a clunky website, you're transported seamlessly to our airasia Superapp, where you can browse and book your flight with ease. This is what we have enabled for our customers with AppsFlyer — no wonder the app is now the highest performing channel, yielding so far a 5% uplift in total installs."

  • “It’s really important to analyze data on a granular level to take informed decisions. AppsFlyer gives us visibility through front end dashboard as well as raw data that is matched with our internal data for in depth analysis."

  • "The on-boarding was extremely smooth, even though we had to plot hundreds of in-app events against unique triggers and multiple parameters, due to AppsFlyer 24/7 customer support. With the option to customize our AppsFlyer ID’s we were also able to stitch customers back-end account identifiers within the AppsFlyer ID’s – allowing us to further track our customers journey in parallel offline databases. The ID stitching also allowed us to secure our customers PID’s – which is a very important regulatory clause for our industry. We signed up to use one small facet of AppsFlyer services, but realized in a very short span of time that AppsFlyer’s holistic suite of services could help us in further enriching our information stack. Protect 360, Xpend, Incrementality and One-Link are the core services which we’re utilizing currently for better decision making."

  • "It’s all about data at the end of the day. There’s no other tool that aggregates and measures the data the way AppsFlyer does. Consolidating, comparing and being creative with the data helped our marketing teams come together to learn and rethink our marketing strategy across all channels and devices."