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“The world has changed, we must adapt in order to succeed. The last 2 years were complex for mobile marketing in the gaming industry. The AppsFlyer Data Clean Room helps us to get more information about our user acquisition traffic and to estimate our campaigns more effectively, while navigating the …
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"Granting our media partners access to select insights from Protect360 supports their proactive fraud prevention efforts – which in turn means less fraud for everybody."
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“As a fast-growing company with 100M+ players worldwide, we must adjust quickly to the ever-shifting marketing landscape. The Data Clean Room enables us to tackle the recent privacy changes, allowing us to measure all of our campaign performance while preserving our users’ privacy.”
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"As an ad monetized business, predicting the full value of users during the first 48 hours post-install has proven challenging with SKAN 3 and earlier versions. InMobi Advertising and AppsFlyer have helped us overcome these obstacles and uncover meaningful insights that balance SKAN and probabilistic attribution data."
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"With OneLink™ we were finally able to unleash our owned media campaigns to their full potential."
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"Key players in the industry told us we needed an attribution provider to successfully invest in acquisition. We did our homework, and AppsFlyer was far and away the best solution on the market."
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"One of the biggest advantages of AppsFlyer’s audiences is that you can manage users from all advertising media in one place. Once you create a template on your audience, you don't have to set separate segments for each media, which is very efficient. When we updated segments through AppsFlyer’s audiences, …
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"AppsFlyer provides the answers and insights we need to make smarter marketing decisions across all of our paid and owned media channels."
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"AppsFlyer’s attribution combined with Xpend’s cost aggregation gives us the peace of mind to scale with efficiency, while doubling our conversion growth and adhering to user privacy."
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"It is important that we attract new users where they spend most of their time: on mobile. AppsFlyer and Addict Mobile helped us target and attract new high-quality mobile customers, building trusted relationships and helping them manage their daily finance."
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"AppsFlyer’s attribution and analytics together with Smartly’s Facebook automation helped boost our new user growth and improve our Facebook marketing ROI while reducing the manual work involved in campaign management."
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"The migration from Firebase was smooth and well-structured, thanks to AppsFlyer’s migration toolkit and hands-on support. AppsFlyer arranged meetings for us whenever necessary and always replied quickly to our questions. It gave us real peace of mind that we could discuss even the smallest details with them."
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“Partnering with AppsFlyer allows us to truly help our customers create meaningful user experiences and implement impactful creatives, while bringing significant cost efficiencies without compromising on user privacy.”
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“The absence of granular cost breakdowns at the ad level for particular networks necessitated the implementation of tailored solutions, resulting in significant overhead on the path to achieving a cohesive performance overview.”
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“Now, anyone in our team, from artists to UA managers, can easily get an overall understanding of where to focus. It has enabled faster optimization and greater ideation day-to-day.”