“Not only does AppsFlyer’s deep linking allow us to test, measure, and understand what most effectively drives user conversions, it also enables us to optimize and personalize our owned media campaigns to support more positive user experiences and improve business outcomes.”
“AppsFlyer’s industry leading approach to data privacy and security means Essence teams can seamlessly connect with the mobile ecosystem and deliver better business results for our customers, all with the knowledge that our customers’ data – their most important asset – is secure.”
"AppsFlyer provides us with accurate, de-duplicated install numbers, and also provides deeper engagement and usage data. We use AppsFlyer to analyse, measure and remarket users. It is a great product and a critical part of our marketing tech stack."
“AppsFlyer attribution data gave us insight into both our acquisition and remarketing efforts so we could optimize in order to realize a substantial increase in engagement and revenue.”
“It’s really important to analyze data on a granular level to take informed decisions. AppsFlyer gives us visibility through front end dashboard as well as raw data that is matched with our internal data for in depth analysis."
"The on-boarding was extremely smooth, even though we had to plot hundreds of in-app events against unique triggers and multiple parameters, due to AppsFlyer 24/7 customer support. With the option to customize our AppsFlyer ID’s we were also able to stitch customers back-end account identifiers within the AppsFlyer ID’s – allowing us to further track our customers journey in parallel offline databases. The ID stitching also allowed us to secure our customers PID’s – which is a very important regulatory clause for our industry. We signed up to use one small facet of AppsFlyer services, but realized in a very short span of time that AppsFlyer’s holistic suite of services could help us in further enriching our information stack. Protect 360, Xpend, Incrementality and One-Link are the core services which we’re utilizing currently for better decision making."
"The successful coupon activation strategy not only helped us achieve impactful results for Burger King, but also upscaled our partnership with AppsFlyer and TikTok into a vital channel to re-engage with our core audience."
“AppsFlyer’s Creative Optimization has transformed how we approach creative management. With the ability to analyze performance metrics in real-time, we're able to make smarter decisions that drive better results for our campaigns."
“Implementing Creative Optimization from AppsFlyer has been a game-changer for our UA team. We're now able to make data-driven decisions quickly and efficiently, leading to better results and higher efficiency."
“AppsFlyer's Creative Optimization solution helped us streamline our creative testing process and reduce manual workload by 50%. It's not just a tool; it's a catalyst for innovation and efficiency in our marketing strategies."
“Thanks to Creative Optimization, we've slashed our creative testing time by 40% at Smartmove. Now, we can quickly pinpoint winning elements and focus on implementing impactful strategies to drive successful campaigns."
"AppsFlyer enables us to fairly test new media partners in just one month without having to implement the new partner SDK."
"AppsFlyer’s attribution platform is an everyday every-hour tool for our team. Without it, the business does not happen."
“AppsFlyer has everything we need to test and understand every source. They help us spend our budget more efficiently and understand what we need to do to grow. We will continue to use the service to drive effective growth among our apps. They were just a great find for us.”
"Prior to working with AppsFlyer we were working with other MMPs that weren't as reliable. The growth team makes decisions based on the data in real-time; periods of downtime can be very challenging. AppsFlyer has been a real game changer in that aspect."