"Now we can reach out to our new and potential students through outbound marketing, rather than relying solely on inbound advertising. We’ve used Facebook and Google to generate more leads, but now, once a potential student fills out a form from that inbound activity, we can put them into an …

"ROI for us means two things: Return on Investment and Return on Impression. One is a financial formula and the other an insight measurement, but both are equally important to measurements for our business health. Act-On has proven its value for both, and provided us with intelligence that we would …

"Act-On and Microsoft Dynamics offer a very robust system we use for tracking, analytics, and insight. The emails we send through Outlook are fantastic and the integration between the two platforms is awesome and easy to understand.”

"Not only does Act-On have a great product, they also take great care of their customers and actually treat you like a person, not just a client number."

"One of the main appealing factors with Act-On was that it delivered all our key requirements and gave us additional tools without additional costs."

“Since implementing Act-On, we’re getting a consistent flow of leads from the website.”

"I really like Act-On’s broad support for inbound and outbound marketing. It’s simply a good, well-functioning solution that’s built well and works great."

“Act-On has increased our ROI in terms of recurring visitors to our website, and I’m a believer in Act-On’s Adaptive Journeys™ vision.”

"We’ve increased our ability to better understand our prospects and customers, through lead scoring and list segmentation this never would have been possible without Act-On."

"We are seeing dividends with Act-On after only four months of operation."

"Now, we’re getting more leads, and we’re able to nurture those leads in a better and faster way, which then shortens the sales cycle. We’re able to hand over hot leads to our sales team to generate sales more quickly."

"Act-On is a wonderful tool that is always improving, and I appreciate the Act-On staff I’ve worked with.”

"The level of support we receive is unlike any company I have ever encountered; they make their customers their top priority."

“Act-On ensures that you can Act-On your marketing today, tomorrow, and in the future with its automation, customer insight and marketing improvement capabilities.”

“Act-On and Microsoft Dynamics have given us better lead management and awareness.”