“Act-On has saved us time and enabled us to upload lists faster. The platform’s analytics also have improved visibility into our marketing efforts.”

"We use Act-On to follow the response to marketing activities, such as reaction to a press release or how many website visitors we’ve had as a result of various campaigns. Everyone from our managing partner to our sales professionals can go in and see everything we’re doing. Act-On helps us …

“Act-On’s segmentation tools are powerful. Now we can manage subscriptions effectively, easily personalize communications, and maintain clean lists with minimal effort.”

“I told my team that I’d be willing to pay a premium for Act-On because I’m just that comfortable with it, and I know that it’s a solution that delivers results.”

"Act-On has automated some very time-consuming and tedious tasks that we wouldn’t be able to get done without it. We estimate that it saves us 11.8 man-hours per event, and we are producing more than 200 events this year.”

“Sugar is part of our primary business. We wanted to be sure that our marketing automation partner was committed to Sugar as a platform, would stick with it and keep developing it continuously. I saw Act-On continuing to enhance its Sugar integration and going to SugarCon with new and improved …

“One of the things that I appreciate about Act-On is that even though the product has become more sophisticated over the years, it hasn’t become more complex.”

“At a certain volume it becomes nearly impossible for sales to manually nurture leads to the next phase, we needed an automated way to help leads get to the next stage of the buying process without much involvement from sales."

“Consolidating and automating our marketing with Act-On has saved company revenue, freed up time and people resources, and helped us become more intelligent and agile marketers in the ever-evolving digital landscape for consumers.”

“Act-On’s lead scoring has been incredibly valuable. Our recruiters now know where to focus their attention and time, whereas before it was a crapshoot. And Act-On’s Hot Prospect Report lets us know when a lead has reactivated, which is also very helpful.”

"They aren’t like any other vendor I’ve ever dealt with. It’s an amazing level of engagement and commitment. The more we use Act-On, the better our outcomes will get."

“I wanted something with the capabilities to hit the middle of the funnel, to nurture leads after we attracted their interest."

"Act-On has helped us identify and nurture good prospects. We also love the platform’s analytics and the connection it makes between our marketing and sales efforts.”

"Act-On has provided us with more leads by identifying previously unknown web visitors. The platform has also given us a useful way to automatically alert sales about inbound leads.”

"We can see exactly what's working and tie it to ROI."