“The ZINFI portal has helped me reach a large audience with minimal effort. This is more valuable than the tools we were using before. It gives me instant feedback. A soon as someone opens an email, I get a response.”
“In any business, you have to spend money to make money. The question is how? How do we get more business? How do we maximize the use of our tools so that the sales process is more productive and more efficient? With ZINFI’s channel marketing consultants we are working together to answer these questions and already we’ve extended our marketing team and increased our productivity and ROI.”
“ZINFI provided some good best practices for us. Also, their team was able to pivot quickly between executing the event and validating the data. They were very flexible. I felt the ZINFI team was responsive, eager to collaborate, and understanding of our processes, which was great.”
“There are a lot of things I like very much about this portal, First of all, I love the content, which is excellent and easy to access. There is lots of new content almost every week. The portal is also very user friendly. It is very, very well done. We have weekly meetings, and one of the points of these meetings is to discuss progress in our goals to become as proficient as possible in the vendor’s APM and observability technology.”
“ZINFI’s efforts have been very encouraging. It’s a team effort and with ZINFI, we have a growing database of prospects, are building a pipeline and we have an approach to marketing. We have a better strategy and we’re learning from the experience, making adjustments along the way.”
“This is a pilot program, so it was unclear at the start. Some success will be defined by the number of TQLs that came across—ultimately we will track measurement for attribution to the pipeline."
"The NEC people were very instrumental in helping to put those emails together and make them very specific to the message we were trying to get across and then we launched those through the ZINFI email program.”
“I’m merging certified water treatment professionals with the plumbing industry. That’s the first time that’s ever been done.”
“The portal has really been helpful, and it is very rich in content. We’re now able to do much more that we would have been able to through face-to-face marketing or telemarketing. We are also getting more responses from prospects.”
“This has given us professional marketing tools we would not have had otherwise. It has saved us a lot of time and effort, and increased sales. I expected some nice, generic email campaigns, but the ZINFI platform and technology enabled NEC to provide us with very professional marketing campaigns and tools. ZINFI also has other marketing services. We have not even scratched the surface. The people are very nice to work with and they have a great solution.”
"Mom-and-pop shops without a specialized marketing person and with little the time to devote to marketing."
“Every time we sign an agreement with a vendor, we need to do justice to them, We need to live up to our vendors’ expectations by delivering on our joint revenue goals. Krishnamurthy and his colleagues must continually oversee a variety of technically demanding projects for dozens of large customers. At the same time, they must manage relationships with multiple technology vendors and hundreds of channel partners. “The whole process behind it is very complex and detailed, These are very sensitive solutions; these are not generic products.”
“I absolutely would recommend ZINFI.”
“In Sri Lanka, most IS providers are sales-driven, We are engineering-driven. We differentiate with excellence in delivery, the ability to complete projects on time and quality of work."
“The email lead generation campaign we did contributed immensely to our goal of developing pipeline. We’ve done others with other vendors and I was blown away with how quickly we had results.”