“I have quite a bit of experience with different platforms, what they can do, and what I need them to do from the development side. So I was really excited when I learned about Virtuous.”

“We have a lot of alumni and donors and we’re trying to administer both. Both require totally different types of communication, but they both live in the one system. So we need to be able to do both. We have two people for that, but one software."

“This is the first system that takes a modern approach to tracking and communicating to donors. The system is easy to navigate, use, and learn. Its design is very user-centric. The automation is very robust and has a ton of features.”

“The vision was to find a system that was a true, one-stop-shop, that was in the cloud. It could do our events, CRM, donor tracking, texting. We had a pretty exhaustive list of requirements and quickly got to a place where we began outgrowing the platform.”

“Every day when the mail would come in and we’d see the stack from the lapsed donor lists we’re like, ‘It’s working, that little nudge I haven’t given in a few years because I didn’t know that I lapsed.’ It’s up to us to remind them, but we really didn’t …

“We always look at our response rate and we can now do weekly reports that I can share with our Executive Director which gives us greater trust and transparency in how those campaigns are performing.”

“There were so many manual processes like receipting. For example, our administrative assistant was spending, conservatively, 3-5 hours a week manually typing in names and donation amounts into a template and sending them out via mail.”

“We really are powered by volunteers. With a staff of less than 50 but over 1,600 volunteers, they are so important to us."

“Coming from mostly using Salesforce, it took a team of dedicated staff to operate the platform because it is capable of doing anything but doesn’t do anything easily. It’s complicated. It was way beyond me. I wasn’t able to actually go in and get what I needed out of the …

“And the biggest thing for us is that we looked at a lot of other different CRMs and this one was focused on fundraising, like really on the donor relationship. And that’s what really interested us.”

“Our Chief Development Officer hadn’t felt she saw these functionalities in other systems we were reviewing and felt that Virtuous’ interface was just that – easy, accessible, and holistic.”

“I had a lot of confidence in Virtuous right off the bat that I was seeing good numbers, real numbers and, and complete numbers. And that’s always important.”

“Having everything in one spot where I can click quickly [and] see everything. What emails have they gotten? What receipts have they gotten? Did they open the email? That sort of stuff has already been incredibly helpful.”

“[T]hey’re giving more because you’ve been able to tailor their journey to what they like and don’t like and what they respond to. So that alone, we’ve seen an impact on just how donors respond because you’re able to identify that stuff much much better than other systems we’ve used.”

“Virtuous has really helped our interactions with donors because we’re able to personalize our communication with them on a large scale and respond to the things that they’re doing, whether that’s giving or opening emails or volunteering.”