"We’re process-obsessed at this point. We don’t just use [Automation] for interacting with donors, we also use it to tell our team what their next best tasks are."
“Coming from mostly using Salesforce, it took a team of dedicated staff to operate the platform because it is capable of doing anything but doesn’t do anything easily. It’s complicated. It was way beyond me. I wasn’t able to actually go in and get what I needed out of the system on my own.”
“We always look at our response rate and we can now do weekly reports that I can share with our Executive Director which gives us greater trust and transparency in how those campaigns are performing.”
“Without the automation, what we would have done is either a monthly or quarterly campaign where we just grab a data set and send an email manually, or [put] them into Slybroadcast manually and then bring back the results.”
"We're currently at 345% year-over-year raised. We would not have been positioned to have those donor conversations without Virtuous."