"We were changing the way we used video, telling stories about Lahey through the people who work here and then sharing this content with patients and colleagues across multiple networks and channels. As we started to develop more new videos, we needed a video solution that would be easier to …

"Referring to metrics, the sky’s the limit with this type of medium. There’s so much that can happen on the backend that the user is not aware of and it doesn’t interfere with the experience. But on the administration side, we can use it to our advantage to help us …