"There is no better way to communicate with our brand ambassadors and their audiences than Twitter Ads. It provides a non-invasive way for us to get our message across to new audiences."

"We launched the Bot-Tender to provide fans with a unique way to have more one-on-one conversations with our brand. The Direct Message Card successfully drove awareness of the Bot-Tender. We exceeded our goal for the number of recipes served by more than 2x and increased Direct Messages by 40X per …

“From the day of the launch, we generated mass awareness for the brand with our ‎#MorningWin campaign on Twitter. The campaign drove impactful and relevant engagement with users that saw ‎@belVitaSA growing and owning the ‎#MorningWin conversation on Twitter.”

"Whether we're hosting a user conference or sponsoring an event, Twitter is a required part of our marketing strategy. Attendees want to engage over social media and in person. Therefore, it's crucial to have all of those touch points available during an event."

"As a mobile-focused flash-sale business, we’re drawn to Twitter’s real-time mobile platform. Targeting tools enable us to reach our existing app users with vibrant creative and compel them to re-engage with our app."

"Our goal for this campaign is to tap into the anticipation of giving and opening gifts during the festive season and Twitter’s Instant Win feature allows us to surprise our fans while helping to find a cure for children’s brain tumours."

"Twitter offers brands the opportunity to be in the moment and engage in real time with fans as they are talking about events. We’re able to get people from all over in on the action and build personal relationships with our audience—an opportunity that isn’t available on other platforms."

"If we need to get something out immediately we use Twitter, because we know it works. We spend a lot of time looking at what’s been successful and what hasn’t, observing trends, and diving deeper into the data at a level of granularity that some other platforms do not provide."

"With Twitter, we could effectively connect up campaign activities across key European markets and raise awareness of our brand among a young generation of sportswear fans."

"Twitter provided a platform to have a two-way dialogue with our consumers and really engage with them in a more personable way that most traditional media channels cannot deliver."

"As many of our target audience move to social media to consume content, it’s important we shift our media mix into the social space as well. Twitter provides us with the reach and scale to engage with consumers, especially in markets like India, Australia, and Indonesia."

"The way that Twitter transmits messages is very pure. Access to the people is much more direct and you have a greater control of the conversation thanks to the hashtags and all the tools that Twitter has."

"The live broadcast process is really exciting no interventions, no opportunity to cut a scene and replace it with another one, no soundtracks. We introduced a real operation, a real crew, and a real flight to the audience. It is not easy but it’s definitely a big step."

"The Promoted Trend using ‎#MOGER was perfect for kick-starting conversations. Twitter boosted engagement with our audience with real-time match highlights and changing room updates. Most importantly, it helped create massive engagement through the Poll Cards, allowing our audience to participate and support their favourite team."

"For us, the campaign was a real success, delivering fantastic reach and high levels of engagement with Twitter users and significant incremental connections for our business."