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"Platform level attribution is often way off. When GA4 replaced Universal Analytics, it introduced a lot of questions about accuracy while being less user-friendly."
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“Triple Whale has helped us save money for our clients, be more strategic, streamline our time, and invest where it matters to our clients - which is actually moving their growth forward on advertising platforms.”
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"Triple Whale plays a large part in determining where we spend our budgets. On-platform numbers are questionable post-iOS changes and we do the best we can with that fuzzy data. However, Total Impact attribution from Triple Whale allows us to meet our clients goals by bringing the data clarity we …
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"AI is saving me time by taking away repetitive reporting tasks, allowing me to grow in my role by focusing on the bigger picture. Now that I have Triple Whale and Moby, I’ve not only saved time on reporting but also increased my output and drawn on the insights that …
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“At Away and Parade, we had fully built out data and analytics teams and systems and tools. So, I kind of became addicted to that level of visibility and analysis. And I knew that when I started Create, We weren't going to need that level of sophistication, but I still …
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“Setting up Triple Whale not only displayed clarity on our profits, but also showcased everything we were doing and how it connected to our results. This significantly improved not only our administration but also our employees’ motivation."
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"We've been able to cut back on how many ads we need to build every day and become more critical about analyzing performance. Triple Whale and Moby Agents have made us more strategic about where—and how—we focus our efforts."
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"Because of our brand strength, our Meta numbers for ROAS are in the twenties, which is amazing, but is that real."
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"What I really appreciate is that Triple Whale is constantly innovating, there's always something new being developed. That's exactly why we want to stay with Triple Whale—because you're innovative and we can continue learning from you guys."
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"In some situations ROAS would go up, but the number of new customers would go down, so everyone would be celebrating while the business was dying."
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“Triple Whale is amazing because you can see Shopify sales, your ads, your costs, taxes, Shopify payments shipping, cost of goods - in every moment of the day, you can see your live net margin. Before, we were working for all of this data. Now all the data is imported. …
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"Triple Whale makes our job easier. The clarity of data informs our decision making, and it's easier for our clients to view data than on the ad management platforms. It's helped us deliver a holistic approach to growth."
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"The app is huge, especially for our brand owners. We have some clients checking the app every day, sometimes every ten minutes. For these clients who are super involved, increasing accessibility of the data has built trust and prevented them from constantly checking in with us on performance."
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“Before, we didn’t know which ads on TikTok were actually losing money. Triple Pixel allowed us to see and scale ads that were working, and we saw performance skyrocket.”
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“Our Google spend was up 4626% in an hour. It basically spent $444 at 5:00 AM, where we would typically spend about $13 to $38 per hour. So I caught that really quick. I woke up, checked Triple Whale, and I made the changes. The anomaly detection has just been …