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"AI is saving me time by taking away repetitive reporting tasks, allowing me to grow in my role by focusing on the bigger picture. Now that I have Triple Whale and Moby, I’ve not only saved time on reporting but also increased my output and drawn on the insights that …
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“Our top of funnel, Facebook, TikTok, Instagram, Google Ads, even Pinterest were all weighted very low because it wasn’t a lot of our direct sales. We did have direct sales - ad click to sale - but a lot of it wasn’t that, it was only maybe 20% of that, …
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"Pre iOS 14.5, we had a really consistent pattern of results in our advertising. Post iOS 14.5, we saw those numbers go all the way down to next to nothing. We really were flying blind, but we knew everything was still happening behind the scenes."
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"Triple Whale plays a large part in determining where we spend our budgets. On-platform numbers are questionable post-iOS changes and we do the best we can with that fuzzy data. However, Total Impact attribution from Triple Whale allows us to meet our clients goals by bringing the data clarity we …
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“Our Google spend was up 4626% in an hour. It basically spent $444 at 5:00 AM, where we would typically spend about $13 to $38 per hour. So I caught that really quick. I woke up, checked Triple Whale, and I made the changes. The anomaly detection has just been …
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“I felt like we were just kind of guessing. We were looking at everything from different directions and we didn’t have one place that pulled everything in.”
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"Our abandoned cart emails have always performed well, but since integrating Sonar, they’ve become one of our top-performing flows. We’ve seen a 14.2% increase in revenue from these flows alone, and the unsubscribe rates have stayed low, which is really encouraging. Sonar has been a win-win for us, especially since …
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“Many people send ads to someone else – there’s not a lot of click attribution there. Combining the click and non-click attributed data helps me know what that initial discovery point is for our customers.”
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“At Away and Parade, we had fully built out data and analytics teams and systems and tools. So, I kind of became addicted to that level of visibility and analysis. And I knew that when I started Create, We weren't going to need that level of sophistication, but I still …
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"In our industry, we've been grappling with the cost of living crisis, inflation, and the current recession over the last two years. Word on the street is that most of our competitors have really struggled with their online sales, with year-on-year dips of 10%, 15%, 20%, or even more. Whereas …
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"Before Triple Whale, we were a bit more in the dark, and it complicated matters to some extent."
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"In some situations ROAS would go up, but the number of new customers would go down, so everyone would be celebrating while the business was dying."
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“We were constantly going around in circles in conversations with clients trying to grow not only inside the ad account but outside as well. But tracking everything and ensuring that platforms were aligned was nearly impossible."
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"By utilizing Creative Cockpit our team is able to get the best viewpoint into what ads are performing, which to drop, and which to scale. Creative Cockpit has given us such an advantage when reviewing the different style creatives we test."
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“When we saw Triple Whale got a huge Series B investment, our team was excited to see what all of the buzz was about. We discovered a platform that had all the bells and whistles and was a lot easier to use than our existing software, and were happy to …