“At Away and Parade, we had fully built out data and analytics teams and systems and tools. So, I kind of became addicted to that level of visibility and analysis. And I knew that when I started Create, We weren't going to need that level of sophistication, but I still …

"The biggest concern is always when you take action on data, are you analyzing it correctly? Because if you're not analyzing it correctly, then you make wrong decisions that take a lot of time to fix."

“I really felt like Triple Whale would be a tool where we could all speak the same language. I also liked that it was easy for my team to get to the data that they need to understand.”

“No attribution tool is 100% accurate—it’s just a point of view. But we could never get a holistic view that encompassed all online and offline channels. Triple Whale finally gave us a unified perspective.”

"I was skeptical when I first looked at the complexity of what we needed. I thought, 'No way Triple Whale is going to handle this—it's chaos. There are too many data points to pull in.' But I decided to test its limits anyway. I copied our comprehensive list of questions, …

"We've been able to cut back on how many ads we need to build every day and become more critical about analyzing performance. Triple Whale and Moby Agents have made us more strategic about where—and how—we focus our efforts."

"Because of our brand strength, our Meta numbers for ROAS are in the twenties, which is amazing, but is that real."

“When we saw Triple Whale got a huge Series B investment, our team was excited to see what all of the buzz was about. We discovered a platform that had all the bells and whistles and was a lot easier to use than our existing software, and were happy to …

“They just couldn't trust the numbers, which was a valid concern because they were seeing TikTok ROAS that appeared to be too good to be true. This problem was compounded when platform data became extremely volatile after iOS 14.5.”

"Triple Whale plays a large part in determining where we spend our budgets. On-platform numbers are questionable post-iOS changes and we do the best we can with that fuzzy data. However, Total Impact attribution from Triple Whale allows us to meet our clients goals by bringing the data clarity we …

“Many people send ads to someone else – there’s not a lot of click attribution there. Combining the click and non-click attributed data helps me know what that initial discovery point is for our customers.”

“Triple Whale is amazing because you can see Shopify sales, your ads, your costs, taxes, Shopify payments shipping, cost of goods - in every moment of the day, you can see your live net margin. Before, we were working for all of this data. Now all the data is imported. …

"In some situations ROAS would go up, but the number of new customers would go down, so everyone would be celebrating while the business was dying."

“Triple Whale has helped us save money for our clients, be more strategic, streamline our time, and invest where it matters to our clients - which is actually moving their growth forward on advertising platforms.”

“What I’ve found that most of them don’t do well is live data reporting. And if they do that, it’s usually slower, not as customizable, or not as user-friendly.”