“Tealium was, by far, the leader in data collection. It also came with a native analytics solution, which made streamlined workflows and cost savings possible.”

"Tealium technology dramatically simplifies integration of third-party vendor tags and has doubled our productivity,” says Jonathan Bradbury, director of global e-commerce at Munchkin."

“DMPs have limited purpose, lack flexibility and have generic connectivity compared to other systems. They are good at providing additional data, finding similar segments and leveraging external sources, however, there are questions around the quality of and use of third party data.”

"With GTM we needed to set various times to send tags to multiple agencies. With Tealium iQ it is easier to consolidate our tech into one seamless system which is more convenient for us."

“Our executive briefing was critical in securing a vision match between our business objectives and how Tealium could enable us to accomplish those objectives. And surprisingly, our briefing helped us align across our own business units participating in the briefing, accelerating our ability to realize value from our partnership with …

“Before we selected Tealium, we considered alternative solutions, including a popular free option that appeared better suited to technical developers. Tealium, because of its simplicity and functionality, turned out to be the best value for us in both the short and long term. We achieved ROI in less than six …

"Once we brought Tealium in, things started moving 3 to 4 times faster. We could finally see where drop-offs were happening, what content was performing, and where our dollars were leaking. That clarity changed everything."

“There were a number of benefits to Tealium. Operational, business, market engagement, and then strategic fit and scalability, which is really important."

"For the most part, we’ve made integration with Tealium a requisite for doing business with Onestop. That’s primarily because of the speed and efficiency we realize and can pass on to our clients."

“At the global scale, we have a lot of data that we collect. However, we need to be able to derive knowledge and intelligence from what we collect. We really needed a data structure that would let us make sense of what we were collecting."

“The key difference for us is that now we are still able to work with existing partners, but we can do it much more efficiently. Rather than having each of our partners own all these segments and charging us money to create them, we can do that in house now …

"With Tealium’s CDP, Income has achieved the sophisticated segmentation of data for real-time activation. By creating an enriched 360-degree single customer view of every individual, Income reduced its cost per acquisition by 40 per cent and improved its click-through rate by 92 per cent. Tealium CDP has been integral to …

"Our objectives with this project were to drive e-commerce revenue as well as brand awareness for all areas of the business."

"What ends up happening is you have apples to apples view of whether I walk into an in-person event or I happen to be browsing a website that can be seen the same way, and so it can be treated the same way when it comes to presenting that data …

“While we were excited to get the green light to execute on our marketing plan for Expo 2020, the timeline put us under pressure. Tealium’s integration was swift enough to be implemented without compromising the project plan. Furthermore, once put in place, its sophistication meant that the integrity of data …