105 Tealium Testimonials

"Before a CDP, we had various agencies managing our digital properties differently, including coding things differently, leading to inconsistencies across our analytics and data flow. As we embarked on tackling our next generation engagement and personalizing our messaging within each target audience, the lack of a CDP came into the picture and the technology became not just a tool, but a part of enabling our vision."

“Thanks to Tealium iQ, we can now easily implement and manage tags in real-time to optimize Mediahuis’ new site. By streaming our tag management process, Tealium’s solutions have successfully reduced our site disparity and improved our digital marketing performance."

“For a retargeting funnel, we had 1,000 different combinations live testing for each audience This helps us learn what might be the best picture or the best call to action to really engage an audience and get our CTRs higher, and of course, our conversions higher.”

"This means that we can engage our customers in a highly sophisticated and personalised way. For example, we can now identify our top customers and active clients, suppress promotion seekers for certain messages and push others, meanwhile creating tailored content for product-specific audiences looking at our bags, shoes, accessories, and beachwear.”

“Most of the time, [stakeholders] don’t care how things happen, just that it does and that they have an easy way to get there. We’ve delivered that From an enterprise standpoint, we also help them operate more efficiently with centralized tagging, while also building a common infrastructure for the entire company with language around the tagging that enables our teams to benefit regardless of what position or geography they’re in.”

"Tealium technology dramatically simplifies integration of third-party vendor tags and has doubled our productivity,” says Jonathan Bradbury, director of global e-commerce at Munchkin."

“The path to the future of healthcare is digital healthcare.”

"Today, Tealium gives us essential visibility across our tags, as well as the ability to instantly make changes as needed to preserve critical functions and performance."

“Using Tealium we know the data is ours to do with as we want, and limits risk strategically and operationally. We’re not wedded to a single technology vendor, so we can avoid the integration risks and concentrate on providing a great customer experience through any touch point."

“With a customer-centric brand ethos, Tealium’s innovative CDP was a natural fit due to our shared values. In a complex market, Tealium elevated Danone Nutricia’s data-driven CX strategy to address multifaceted requirements; including, privacy compliance, signal resilience, multibrand marketing and consumer welfare. The vast capabilities of Tealium’s solution enabled us to connect the dots in our multibrand portfolio to weave together a seamless and coherent customer journey designed to meet the distinct health needs of diverse individuals. With Tealium at the heart of our marketing operations, Danone Nutricia is empowered to maximise its potential through our commitment to advancing the health outcomes of our valued customers.”

“In a dynamic digital economy, Danone Nutricia’s complex business model demanded a CDP that could rapidly unify and transform disparate data derived from multiple portfolio brands into actionable intelligence. The implementation of Tealium’s real-time CDP has been a game changer that instigated a data-driven revolution at Danone Nutricia. With Tealium’s solution, we have markedly improved our competitive position to confidently meet the health and wellbeing needs of individuals in a Web 3.0 era, one insight-led engagement at a time.”

“Tealium’s hands-on approach and continued collaboration has been key to not only a smooth deployment but also our confidence in building further on this foundation as we continue to prioritise personalisation and a data-driven marketing strategy.”

"I would like to thank Tealium for its ongoing support. When we implemented Tealium it was quite new to our staff and the IT department, and the team provided training, checked everything was done correctly, and gave great support, helping to ensure a smooth implementation of the whole project.”

"With GTM we needed to set various times to send tags to multiple agencies. With Tealium iQ it is easier to consolidate our tech into one seamless system which is more convenient for us."

“We hold the largest first-party data pool in the MENA region, and we know our listeners well through the data they consent to share with us. Rather than just sitting on that data, we wanted to monetise the one billion data points we collect per month, to keep serving more listeners and investing in the platform. A deployment of this scale understandably threw up new challenges along the way – migrating some 98 million files is no mean feat. However, we were able to overcome this hurdle through close collaboration with Tealium’s engineers and implementation team. Now, as we are ramping up, we’re using Tealium’s CDP to identify more audience segments and attributes than ever. It’s a testament to the power of Tealium AudienceStream that Anghami can provide its programmatic advertising partners with deep insights into our premium audience while driving increased revenue for our platform.”