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"It’s so much easier to use our Tealium data through an automated system than through all the manual processes agencies used to manage."
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“Tealium succeeds where many solution providers fall flat – matching a powerful platform with trusted people who will support us at every step of our customer data journey. Whilst Dunelm is the UK’s homeware market leader, we felt we could unlock more growth by improving our customer data architecture. Prior …
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“There were a number of benefits to Tealium. Operational, business, market engagement, and then strategic fit and scalability, which is really important."
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"We’re able to better understand the user experience, follow the decision making process, and anticipate any problem areas in scheduling an installation or some other service."
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“As a team, we always strive to make the property experience more seamless for both consumers and real estate agents. Partnering with Tealium has allowed us to turn consumer data into real-time personalised experiences at scale. This strategic alignment has not only scaled our approach but also provided us with …
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“What we had was this kind of complex hairball of lots of different point-to-point integrations... a customer could have a very different experience depending on which channel they came through.”
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“We were given early access to Snowpipe Streaming, and it’s been a game-changer. It lets us stream in Tealium events and enrich them in real time inside Snowflake—no more waiting for a batch run."
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“With impending market shifts and evolving legislation, we brought Tealium in as a partner at a time when we felt we needed to ensure that our stack was flexible and quick enough to react to these incoming changes. We can now say with certainty that choosing a partner that excels …
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“Having one centralised endpoint for all our events was very important to standardise the events and data over all the platforms and solutions we use. Also, having the audience definition and creation centralised in AudienceStream allowed us to avoid any inconsistencies. We’re now able to see exactly in which funnel …
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“Tealium’s hands-on approach and continued collaboration has been key to not only a smooth deployment but also our confidence in building further on this foundation as we continue to prioritise personalisation and a data-driven marketing strategy.”
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"The main metric proving the success of the implementation is conversion. Within the first six months Roman Originals was achieving “6x what we were spending on Tealium."
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"Today, Tealium gives us essential visibility across our tags, as well as the ability to instantly make changes as needed to preserve critical functions and performance."
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"We’ve adopted Tealium as the technology that sits at the heart of our data strategy – enabling data gathering and data storage, right through to real-time insights analyses and audience activation. This has empowered a revolutionary view of the role of technology within the business to engender operational excellence. Complemented …
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"Before a CDP, we had various agencies managing our digital properties differently, including coding things differently, leading to inconsistencies across our analytics and data flow. As we embarked on tackling our next generation engagement and personalizing our messaging within each target audience, the lack of a CDP came into the …
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“We are an online business in a very, very competitive industry where the barriers to entry are very small and people can move their money easily, so it’s critical that we provide our customers with the best customer experience.”