"The main metric proving the success of the implementation is conversion. Within the first six months Roman Originals was achieving “6x what we were spending on Tealium."

"With GTM we needed to set various times to send tags to multiple agencies. With Tealium iQ it is easier to consolidate our tech into one seamless system which is more convenient for us."

“By intelligently applying data strategies and audience modeling, the automaker has not only improved its ability to identify and target potential customers but has also significantly enhanced the efficiency of its marketing spend. The company’s success in leveraging first-party data to create more effective campaigns across multiple channels positions it …

"For the past five years, Tealium has allowed us to maximise value from client investment as it plugs into pretty much every marketing cloud, arguably making those tools better through the data it provides."

"Clients have been fed the story ‘data is the new oil’ for a few years but it hasn’t really become a reality for a lot of them, despite large investments and programmes. Our core focus is how to enable our clients to use data to actually drive business outcomes."

"With challenging market trends and a constantly evolving landscape, it was critical for MoneySmart to advance our marketing capabilities and enable our acquisition efforts to become more efficient, agile and dynamic in a highly competitive space. We selected Tealium as our vendor of choice due to their platform capabilities and …

"Intrepid Group is a customer-centric company, so I was fortunate enough to have a head start getting buy-in for tech that will allow us to better identify and understand our customers."

“We wanted to leverage technology that would bring together offline and online data that would enable personalization, deeper segmentation, and more efficient targeting."

“Everyone promises true cross-channel delivery but that’s not necessarily true. We are very lucky that Tealium has built these capabilities way before CDP used to be a word, and it allows us to truly deliver cross-channel messaging.”

"We elected to work with Tealium due to the flexibility that comes hand-in-hand with its ‘build your own stack’ model. The hub means we have full visibility of customer insights both on- and offline in real-time. On top of this strong Digital and Data foundation, our team of digital experts …

“The impact of regulatory changes around third-party data is a major challenge particularly when looking at the amount of websites and publishing assets under the JFM portfolio. Tealium AudienceStream and iQ Tag Management really was the Swiss army knife of data management systems for us. It’s flexible and applicable to …

“Loyalty is key for a business like Rakuten. Our work revolves around the customer and understanding their needs. Identifying the key insights are pivotal for us to effectively segment and target our audiences. Tealium’s solution has enabled us to find these insights and build targeted audiences. Each audience now receives …

"Data is key and now more than ever it must be at the frontier of activation. With Gen AI changing the game, and the hyperscalers investing billions in it, Tealium helps us to compete with other marketing teams that are already leveraging AI. We are building CX strategies that truly …

“Tealium feels like a true partner, sharing our commitments to customer satisfaction, simplified marketing, and creative problem-solving. Their engineers are some of the best we’ve worked with in tackling the unique technical considerations of our business. Tealium’s technology and expertise contribute directly to our ability to revolutionize the success formula …

"Being able to harness data in this way opens up several channels of communication we previously didn’t have. This means being able to connect with our customers on a more personal level and meet their needs and expectations as a customer."