“We hold the largest first-party data pool in the MENA region, and we know our listeners well through the data they consent to share with us. Rather than just sitting on that data, we wanted to monetise the one billion data points we collect per month, to keep serving more …

“Everyone promises true cross-channel delivery but that’s not necessarily true. We are very lucky that Tealium has built these capabilities way before CDP used to be a word, and it allows us to truly deliver cross-channel messaging.”

"Our campaigns are working better, because they are built off our data sets and the data that we have on the LinkedIn platform."

"Our objectives with this project were to drive e-commerce revenue as well as brand awareness for all areas of the business."

“By intelligently applying data strategies and audience modeling, the automaker has not only improved its ability to identify and target potential customers but has also significantly enhanced the efficiency of its marketing spend. The company’s success in leveraging first-party data to create more effective campaigns across multiple channels positions it …

“What's unique about the partnership that we have with Tealium is the ability to bring all of those interesting insights from all customer touchpoints. The legacy that Tealium has in this space is amazing, and we have a powerful integration that allows us to efficiently send customer data to Snowflake …

"We strive to be present for our customers when life happens to ensure help is only moments away. As we continually seek more ways to care for individuals worldwide, Bupa recognises that penetrating insight into real-time consumer needs is key to providing customised care in the precise moments that matter. …

"Tealium’s data orchestration capability unlocked the economic value of first-party data to deliver significant commercial returns. Amid macroeconomic uncertainty, Tealium also generated operational efficiencies, saving support agents a phenomenal 145,000 messages annually, whilst reducing time to insights from 14 days to just 30 minutes. Tealium was the catalyst of Bupa’s …

“Our executive briefing was critical in securing a vision match between our business objectives and how Tealium could enable us to accomplish those objectives. And surprisingly, our briefing helped us align across our own business units participating in the briefing, accelerating our ability to realize value from our partnership with …

“With Tealium, we’ve uncovered insights like people who add to cart are significantly more likely to purchase than people who sign up for our email. We would never know these types of insights without Tealium, but this knowledge now trickles throughout the entirety of our marketing program.”

"MitoQ’s innovative cellular health products are designed to imbue vitality into the powerhouse of the cell, known as the mitochondria. In selecting a CDP, we sought to identify a technology partner aligned to our commitment to groundbreaking innovation for the greater good. As the global CDP pioneer, Tealium was our …

“With Tealium’s tools, we now have a secure and standardized approach to global data collection that empowers us to understand and serve our customers better than ever before.”

“The integration engineer that we work with at Tealium was super knowledgeable and really helped us get a lot of stuff set up. If something wasn’t quite working the way we expected it to, they would be able to fix the issue quickly. They were also very responsive and willing …

“We’ve been able to more than double the amount of retargeting emails we can send to customers through improved user matching. These incremental customers are as good of quality as we had previously been sending retargeting emails to, but now we’re sending emails to non-authenticated users, and the unit economics …

“With a customer-centric brand ethos, Tealium’s innovative CDP was a natural fit due to our shared values. In a complex market, Tealium elevated Danone Nutricia’s data-driven CX strategy to address multifaceted requirements; including, privacy compliance, signal resilience, multibrand marketing and consumer welfare. The vast capabilities of Tealium’s solution enabled us …