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“Tealium iQ is unique in the market and integral to our data collection, providing a foundation for our overall data infrastructure."
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“Using Tealium we know the data is ours to do with as we want, and limits risk strategically and operationally. We’re not wedded to a single technology vendor, so we can avoid the integration risks and concentrate on providing a great customer experience through any touch point."
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"Rolling out Tealium AudienceStream has been a game changer for how a print-focused publisher approaches digital. Whilst our print output remains strong, it’s impossible to ignore the general shift towards digital content consumption. As a business, we knew we had to up our digital game and Tealium was invaluable in …
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“Tealium enabled us to easily remove a faulty tag that was causing delay on our UGG site during Cyber Monday, enabling us to retain 100 percent of our orders for the day.”
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“At the global scale, we have a lot of data that we collect. However, we need to be able to derive knowledge and intelligence from what we collect. We really needed a data structure that would let us make sense of what we were collecting."
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“The key difference for us is that now we are still able to work with existing partners, but we can do it much more efficiently. Rather than having each of our partners own all these segments and charging us money to create them, we can do that in house now …
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"Being able to harness data in this way opens up several channels of communication we previously didn’t have. This means being able to connect with our customers on a more personal level and meet their needs and expectations as a customer."
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"We’re able to better understand the user experience, follow the decision making process, and anticipate any problem areas in scheduling an installation or some other service."
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"We elected to work with Tealium due to the flexibility that comes hand-in-hand with its ‘build your own stack’ model. The hub means we have full visibility of customer insights both on- and offline in real-time. On top of this strong Digital and Data foundation, our team of digital experts …
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"With Tealium, we’re able to get Adara the data they had been requesting for more than two years. The additional data we provided them allowed us to maximize results and increase our average monthly revenue by nearly 400 percent. This has been amazing for us, and a true success story."
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"It is about rapid decision making to be able to optimize, whether it's your investment or your activity, on-the-spot as much as possible, so that's as close to real-time as possible."
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“Our executive briefing was critical in securing a vision match between our business objectives and how Tealium could enable us to accomplish those objectives. And surprisingly, our briefing helped us align across our own business units participating in the briefing, accelerating our ability to realize value from our partnership with …
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“It eases the work of the campaign manager. You can focus on optimizing instead of setting up the targeting because this is all now done in the CDP and another nice thing is that AudienceStream works not only for programmatic but for cross-channel campaigns.”
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“For a retargeting funnel, we had 1,000 different combinations live testing for each audience This helps us learn what might be the best picture or the best call to action to really engage an audience and get our CTRs higher, and of course, our conversions higher.”
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"Our campaigns are working better, because they are built off our data sets and the data that we have on the LinkedIn platform."