"Tealium, and the use of consumer data, is central to our global marketing strategy. We are seeing positive signs of success with e-commerce and some of our direct-to-consumer initiatives in key markets, such as India."

"Intrepid Group is a customer-centric company, so I was fortunate enough to have a head start getting buy-in for tech that will allow us to better identify and understand our customers."

"With Tealium, we’re able to get Adara the data they had been requesting for more than two years. The additional data we provided them allowed us to maximize results and increase our average monthly revenue by nearly 400 percent. This has been amazing for us, and a true success story."

“With impending market shifts and evolving legislation, we brought Tealium in as a partner at a time when we felt we needed to ensure that our stack was flexible and quick enough to react to these incoming changes. We can now say with certainty that choosing a partner that excels …

“Having one centralised endpoint for all our events was very important to standardise the events and data over all the platforms and solutions we use. Also, having the audience definition and creation centralised in AudienceStream allowed us to avoid any inconsistencies. We’re now able to see exactly in which funnel …

“Loyalty is key for a business like Rakuten. Our work revolves around the customer and understanding their needs. Identifying the key insights are pivotal for us to effectively segment and target our audiences. Tealium’s solution has enabled us to find these insights and build targeted audiences. Each audience now receives …

"Being able to harness data in this way opens up several channels of communication we previously didn’t have. This means being able to connect with our customers on a more personal level and meet their needs and expectations as a customer."

“Tealium IQ sanely empowers our digital solutions."

“After one year working with Tealium, we’ve now implemented a total of 17 use-cases like this one, based on 254 event attributes, 499 audience attributes, and 70 different audiences. As we look forward to 2023, the HABA FAMILYGROUP is planning continuous improvement through optimisation. We are turning our focus to …

“Tealium enables us to efficiently implement new use cases quickly and helps us to grow professionally with future needs. The great support within the proof-of-concept phase, especially the hands-on approach, enabled us to be in time & budget and built a solid fundament of a trustful partnership.”

"The email marketing automation campaign for our JAKO-O brand was a key indicator of success for our partnership with Tealium. The results generated by Tealium really speak for themselves, with our conversion rate rising by 81% and click rate increasing by 27% once we optimised the Customer Data Platform. This …

“Tealium was, by far, the leader in data collection. It also came with a native analytics solution, which made streamlined workflows and cost savings possible.”

"We’re able to better understand the user experience, follow the decision making process, and anticipate any problem areas in scheduling an installation or some other service."

"Before a CDP, we had various agencies managing our digital properties differently, including coding things differently, leading to inconsistencies across our analytics and data flow. As we embarked on tackling our next generation engagement and personalizing our messaging within each target audience, the lack of a CDP came into the …

“At the global scale, we have a lot of data that we collect. However, we need to be able to derive knowledge and intelligence from what we collect. We really needed a data structure that would let us make sense of what we were collecting."