“Avenue des Jeux are constantly looking to establish engaging dialogues with their customers. Thanks to SmartFocus, we can now send personalized and relevant messages to our entire database.”
“The launches of T.O by Lipton and of the D2C channel represent a global stake for the Unilever Group. We have developed a radically different approach that is focused on the customer experience: from the prospect to the loyal customer, we have built up customer journeys combining all physical and digital touchpoints. In this process, we made the decision to surround ourselves with a “gang of experts” including SmartFocus in CRM.”

HubSpot is the world’s leading inbound marketing and sales platform. Since 2006, HubSpot has been on a mission to make the world more inbound. Today, over 15,000 customers in more than 90 countries use HubSpot’s software, services, and support to transform the way they attract, engage, and delight customers. HubSpot’s inbound marketing software, ranked #1 in customer satisfaction by VentureBeat, includes social media publishing and monitoring, blogging, SEO, website content management, email marketing, marketing automation, and reporting and analytics, all in one integrated platform. Sidekick, HubSpot’s award-winning sales application, enables sales and service teams to have more effective conversations with leads, prospects, and customers.
Salesforce Pardot is B2B marketing automation on the world’s #1 CRM. We help companies engage the right buyers at exactly the right time, align with sales to close deals, and grow relationships with their customers. Our customers choose Salesforce Pardot because of the power of the Salesforce platform, best-in-class time to value, powerful analytics, access to artificial intelligence for marketing and sales, and the marketing innovation that comes from Salesforce. On average, customers see a 37% increase in marketing pipeline and a 34% increase in revenue.
Marketo, an Adobe Company, provides the leading cloud-based marketing software platform for companies of all sizes to build and sustain engaging customer relationships. Spanning today’s digital, social, mobile and offline channels, the Marketo® solution includes a complete suite of applications that help organizations acquire new customers more efficiently, maximize customer loyalty and lifetime value, improve sales effectiveness, and provide analytical insight into marketing’s contribution to revenue growth.











