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SmartFocus’s best-of-breed Message Cloud technology allows marketers to solve many of the marketing headaches highlighted in the research and gives a holistic view of a brand’s customers, enabling them to deliver even more personalized marketing interactions that increase brand engagement and sales.
The Message Cloud effortlessly processes big data to automatically personalize and contextualize communication to every brand’s customer. Using a host of factors, including location, weather, customer age and gender, favorite brands and products, web browsing history, past buying behavior and abandoned carts, The Message Cloud listens to and learns from customers.
"I have been working with SmartFocus since I began working for my current company, and find them to be the perfect partner for our digital marketing. Using the Smart Email platform, we have seen increased open rates, rising click through rates, decreased bounce rates and improvements in our overall conversion rates. The visual editor is one of the most intuitive, reliable and easy to use out of all the email platforms I have used during my career. The emails we send now help us really connect with our core audience. We look forward to continuing our relationship with SmartFocus and working with them for many years to come."
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