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SmartFocus’s best-of-breed Message Cloud technology allows marketers to solve many of the marketing headaches highlighted in the research and gives a holistic view of a brand’s customers, enabling them to deliver even more personalized marketing interactions that increase brand engagement and sales.
The Message Cloud effortlessly processes big data to automatically personalize and contextualize communication to every brand’s customer. Using a host of factors, including location, weather, customer age and gender, favorite brands and products, web browsing history, past buying behavior and abandoned carts, The Message Cloud listens to and learns from customers.
"Onboarding onto The Message Cloud was seamless and we’re really pleased with the support we receive. Sending personalized emails has helped improve our relationship with our customers, and our results …
"As our company and range have grown, communicating messages which are relevant and of interest to the diverse tastes, desires and budgets of our customers has been a challenge. We …
"With over 1200 products, it’s critical that we understand each customer’s personal tastes, likes and dislikes so we can offer them the right products every time. SmartFocus has helped us …
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