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SmartFocus’s best-of-breed Message Cloud technology allows marketers to solve many of the marketing headaches highlighted in the research and gives a holistic view of a brand’s customers, enabling them to deliver even more personalized marketing interactions that increase brand engagement and sales.
The Message Cloud effortlessly processes big data to automatically personalize and contextualize communication to every brand’s customer. Using a host of factors, including location, weather, customer age and gender, favorite brands and products, web browsing history, past buying behavior and abandoned carts, The Message Cloud listens to and learns from customers.
"We are very pleased that we have been able to create personalised communications campaigns for our customers, in a relevant and timely manner, based on real insight using Smartfocus¹ comprehensive …
"I have been working with SmartFocus since I began working for my current company, and find them to be the perfect partner for our digital marketing. Using the Smart Email …
"With over 1200 products, it’s critical that we understand each customer’s personal tastes, likes and dislikes so we can offer them the right products every time. SmartFocus has helped us …
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