"Without Similarweb we couldn't possibly assess a site's traffic or traffic quality, and thus, competitive positioning. It's just an essential tool to understand digital media companies. We use Similarweb throughout the life of the investment, which really starts at the sourcing moment through diligence. And certainly, in the life of …

"It feels like whenever I go into meetings with clients, I have an advantage. I’m able to see what they’re doing digitally, and more importantly I know what their competitors are doing. So, when I see them I have so much gravitas, because I bring to the table something that …