“I love the fact that with the Searchmetrics Suite I can quickly access so much data. And the amount of time I can save because the data is so well integrated is amazing. I can get a general overview of a sector from the research section and then go directly to the project section and look at specific client traffic and conversions. The site optimization section provides detailed error warnings and notices on anything that might be wrong on a site at a URL level. While content optimization provides hints on how I can improve the content based on what other high ranking sites are doing well.”