Semrush

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Read 103 Semrush reviews and testimonials from customers, explore 63 case studies and customer success stories, and watch 4 customer videos to see why companies chose Semrush as their SEO/SEM Solutions

Semrush started out in 2008 as a small group of SEO and IT specialists united by one mission — to make online competition fair and transparent, with equal opportunities for everyone. After ten years of trailblazing experiments and constant progress, they've grown into the world's leading competitive research service for online marketing. Having traveled the path from a small startup to a big international company, they at SEMrush are still loyal to the fundamental values that got them to where they are now — adapting to change over following a strict plan and always placing individuals over processes.

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Customer Rating Review Scorebased on 2025 reference ratings
4.8/5.0 (2025)
  • Market Leader 2025 2025
    Summer 2025Market LeaderCompetitive Intelligence Software

Featured Testimonials

  • "Encouraged by our successes with SEMrush software, I was asked to rollout SEMrush to the rest of the university including all the faculties. With the help of SEMrush, we empowered every single marketing team within the university to do what was done for the central sites."

  • “Semrush gives us a complete and consolidated interface to do keyword research, but also analyze our competitors. With these tools, we can gauge where we stand in the market, how much market share we can win, and whether the work that we’re doing is effective in winning market share and traffic from our competitors.”

  • “We found many creative ways of using Semrush—from producing content to validating new partners in other markets and expanding our e-commerce branch.”

Featured Case Studies

  • How Flowrite overcame 3 common SEO pitfalls

  • Amberscript Turns Up the Volume on SEO

  • Tuff Makes Agency Growth Look Easy

Featured Customer Videos

Additional Semrush Information & Resources

Read Semrush Reviews, Testimonials & Customer References from 103 real Semrush customers.

Browse Semrush Case Studies, Customer Success Stories, & Customer References from 63 businesses that use Semrush.

Watch Semrush Customer Videos to learn why 4 businesses chose Semrush.