Semrush

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Read 103 Semrush reviews and testimonials from customers, explore 63 case studies and customer success stories, and watch 4 customer videos to see why companies chose Semrush as their SEO/SEM Solutions

Semrush started out in 2008 as a small group of SEO and IT specialists united by one mission — to make online competition fair and transparent, with equal opportunities for everyone. After ten years of trailblazing experiments and constant progress, they've grown into the world's leading competitive research service for online marketing. Having traveled the path from a small startup to a big international company, they at SEMrush are still loyal to the fundamental values that got them to where they are now — adapting to change over following a strict plan and always placing individuals over processes.

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Customer Rating Review Scorebased on 2010 reference ratings
4.8/5.0 (2010)
  • Market Leader 2025 2025
    Summer 2025Market LeaderCompetitive Intelligence Software
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Featured Testimonials

  • “We were delighted with the results of Michelle’s SEO improvements. The benefits were better and materialized more quickly than we had expected from the process. To get the sort of growth that has been achieved organically, we had expected we would have to spend very significant amounts on digital ads.”

    Barry LeaperCo-Founder & CEO

  • “We needed to build out our SEO capabilities in every area, from content to backlinks. Semrush offers a huge suite of tools to handle every SEO need you could imagine. It’s been an invaluable partner along our growth journey so far.”

    Samantha NorthHead of SEO

  • “We are obsessed with value — it’s a huge part of our services and our company mission. For us, using Semrush Listing Management offers huge value, not just in results, but in terms of saving money and time as well.”

    Preston PowellChief Marketing Officer
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Featured Case Studies

  • BetterVet Lead the Organic Pet Pack

    Kevin McReadySr. SEO Manager

  • Booking.com gets #1 ranking in Google amongst 17m results

    Leonardo SaroniSenior Product Owner

  • Lush Cosmetics - Customer Case Study

    Laure HessinSearch Marketing Specialist
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Featured Customer Videos

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Additional Semrush Information & Resources

Read Semrush Reviews, Testimonials & Customer References from 103 real Semrush customers.

Browse Semrush Case Studies, Customer Success Stories, & Customer References from 63 businesses that use Semrush.

Watch Semrush Customer Videos to learn why 4 businesses chose Semrush.

FeaturedCustomers has 1,866,195+ validated customer references including reviews, case studies, success stories, customer stories, testimonials and customer videos that will help you make better software purchasing decisions.