Semrush started out in 2008 as a small group of SEO and IT specialists united by one mission — to make online competition fair and transparent, with equal opportunities for everyone. After ten years of trailblazing experiments and constant progress, they've grown into the world's leading competitive research service for online marketing. Having traveled the path from a small startup to a big international company, they at SEMrush are still loyal to the fundamental values that got them to where they are now — adapting to change over following a strict plan and always placing individuals over processes.
“Content-based keywords are King. Human-centric keywords backed up by data are King Kong. Semrush's tools provide us with important insights that enable us to better understand and satisfy user intentions. This allows us to deliver on our brand promise.”
“Thanks to Semrush data that helped to enhance our scoring algo and focus on quality rather than pure quantity, we’ve now become the leading think tank on all things startup research. As we keep seeing Semrush data improve and grow in scope, so does our ability to measure the global startup ecosystems as well as the top cities for starting an entrepreneurial journey.”
“We went from a broad marketing strategy to a more targeted one and the results didn’t wait to arrive—we saw an increase in both traffic and conversions, which is why we still manage to thrive in an increasingly competitive niche.”
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