Semrush

Premium
Read 103 Semrush reviews and testimonials from customers, explore 63 case studies and customer success stories, and watch 4 customer videos to see why companies chose Semrush as their SEO/SEM Solutions

Semrush started out in 2008 as a small group of SEO and IT specialists united by one mission — to make online competition fair and transparent, with equal opportunities for everyone. After ten years of trailblazing experiments and constant progress, they've grown into the world's leading competitive research service for online marketing. Having traveled the path from a small startup to a big international company, they at SEMrush are still loyal to the fundamental values that got them to where they are now — adapting to change over following a strict plan and always placing individuals over processes.

Show more
  • 103 Testimonials View
  • 63 Case Studies View
  • 4 Customer Videos View
Customer Rating Review Score based on 2388 reference ratings
4.8/5.0 (2388)
  • Summer 2026 Market Leader Competitive Intelligence Software

Featured Testimonials

  • “We went from a broad marketing strategy to a more targeted one and the results didn’t wait to arrive—we saw an increase in both traffic and conversions, which is why …

  • “When creating campaigns, we never have abundant time to work on a single campaign. We always have to rush, and that's why the Semrush PPC Keyword tool is so good, …

  • "It is our main tool for monitoring SEO work. There is a high correlation between business success and SEO metrics. Taking into consideration only paying customers, the overall success of …

Featured Case Studies

  • How an exclusive partnership with SEMrush made Adactive number 1 innovative digital …

  • US pest control company reduces paid search costs by 10x and ranks …

  • Booking.com gets #1 ranking in Google amongst 17m results

Featured Customer Videos

Additional Semrush Information & Resources

Read Semrush Reviews, Testimonials & Customer References from 103 real Semrush customers.

Browse Semrush Case Studies, Customer Success Stories, & Customer References from 63 businesses that use Semrush.

Watch Semrush Customer Videos to learn why 4 businesses chose Semrush.