Semrush

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Read 103 Semrush reviews and testimonials from customers, explore 63 case studies and customer success stories, and watch 4 customer videos to see why companies chose Semrush as their SEO/SEM Solutions

Semrush started out in 2008 as a small group of SEO and IT specialists united by one mission — to make online competition fair and transparent, with equal opportunities for everyone. After ten years of trailblazing experiments and constant progress, they've grown into the world's leading competitive research service for online marketing. Having traveled the path from a small startup to a big international company, they at SEMrush are still loyal to the fundamental values that got them to where they are now — adapting to change over following a strict plan and always placing individuals over processes.

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Customer Rating Review Scorebased on 1868 reference ratings
4.8/5.0 (1868)
  • Market Leader 2025 2025
    Summer 2025Market LeaderCompetitive Intelligence Software

Featured Testimonials

  • "I’ve never seen a local dental practice in the world ranking as much as we are now, I’ve never seen a local practice in the world with as much traffic as we have. We are ranking nationally. Because of the tool. Simple as that. And I still don’t use even 50% of it."

  • “The SplitSignal tool is really powerful. It made the whole process of testing and changing metadata more efficient. We didn’t need to get the devs involved and had the ability to test each and every idea that came to our mind without having to run for approvals. This opens up so many possibilities we didn’t see before.”

  • “Ranking #1 for ‘macarons near me’ was the key to our growth. We had a hard time keeping up with the orders. We were #1 before Yelp and other big websites.”

Featured Case Studies

  • Universal Health Services, Inc. - Customer Case Study

  • Amberscript Turns Up the Volume on SEO

  • Stratedia Says Yes to $50,000 in Local Business

Featured Customer Videos

Additional Semrush Information & Resources

Read Semrush Reviews, Testimonials & Customer References from 103 real Semrush customers.

Browse Semrush Case Studies, Customer Success Stories, & Customer References from 63 businesses that use Semrush.

Watch Semrush Customer Videos to learn why 4 businesses chose Semrush.