Semrush

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Read 103 Semrush reviews and testimonials from customers, explore 63 case studies and customer success stories, and watch 4 customer videos to see why companies chose Semrush as their SEO/SEM Solutions

Semrush started out in 2008 as a small group of SEO and IT specialists united by one mission — to make online competition fair and transparent, with equal opportunities for everyone. After ten years of trailblazing experiments and constant progress, they've grown into the world's leading competitive research service for online marketing. Having traveled the path from a small startup to a big international company, they at SEMrush are still loyal to the fundamental values that got them to where they are now — adapting to change over following a strict plan and always placing individuals over processes.

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Customer Rating Review Scorebased on 2038 reference ratings
4.8/5.0 (2038)
  • Market Leader 2025 2025
    Summer 2025Market LeaderCompetitive Intelligence Software

Featured Testimonials

  • “We find a lot of value in Semrush. It helps us with SEO, content creation, site audit, and daily ranking monitoring.”

  • “It takes time - you can’t all of a sudden start monetizing with ads. This was not an overnight success story, but it had a very obvious accelerator - SEO optimization.”

  • “I’ve been using Semrush for the past 5 years now especially for SEO, content writing, and now even for social media marketing."

Featured Case Studies

  • Online learning platform turns free blog into the biggest (6-figure) revenue stream with SEO

  • Booking.com gets #1 ranking in Google amongst 17m results

  • Italian brand Coccinelle has increased its international organic traffic by 25%

Featured Customer Videos

Additional Semrush Information & Resources

Read Semrush Reviews, Testimonials & Customer References from 103 real Semrush customers.

Browse Semrush Case Studies, Customer Success Stories, & Customer References from 63 businesses that use Semrush.

Watch Semrush Customer Videos to learn why 4 businesses chose Semrush.