Semrush

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Read 103 Semrush reviews and testimonials from customers, explore 63 case studies and customer success stories, and watch 4 customer videos to see why companies chose Semrush as their SEO/SEM Solutions

Semrush started out in 2008 as a small group of SEO and IT specialists united by one mission — to make online competition fair and transparent, with equal opportunities for everyone. After ten years of trailblazing experiments and constant progress, they've grown into the world's leading competitive research service for online marketing. Having traveled the path from a small startup to a big international company, they at SEMrush are still loyal to the fundamental values that got them to where they are now — adapting to change over following a strict plan and always placing individuals over processes.

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Customer Rating Review Scorebased on 1915 reference ratings
4.8/5.0 (1915)
  • Market Leader 2025 2025
    Summer 2025Market LeaderCompetitive Intelligence Software

Featured Testimonials

  • “There was already a level of trust from prospects because we were listed as a Semrush Agency Partner, and the efforts for closure were very low. I feel it is easier to close a lead that gets generated through the platform.”

  • “The Semrush Agency Partners Platform has given me the best client I have. Being listed on the platform gives me quality leads with an excellent level and ability to understand the digital and organic context.”

  • "It is our main tool for monitoring SEO work. There is a high correlation between business success and SEO metrics. Taking into consideration only paying customers, the overall success of Shopix’s SEO strategy now brings in 400,000 users per year, resulting in an annual turnover of more than €400,000/year coming from organic sales only."

Featured Case Studies

  • Healthcare-focused digital marketers bring 83% increase to plastic surgery client’s GMB discovery search in two months

  • TransferWise reaches organic search traffic of over 1,000,000 visits

  • SmartAsset Wises Up on Content Creation

Featured Customer Videos

Additional Semrush Information & Resources

Read Semrush Reviews, Testimonials & Customer References from 103 real Semrush customers.

Browse Semrush Case Studies, Customer Success Stories, & Customer References from 63 businesses that use Semrush.

Watch Semrush Customer Videos to learn why 4 businesses chose Semrush.