"Infiniti Europe recognized that we could provide our customers with a clear and meaningful way of engaging our brand and our philosophy through the use of our centers as experiential touchpoints. The digital component was designed to complement, simplify and add value to that experience, and we’re pleased to say that our customers agree that their experience has been enhanced by the adoption of this digital marketing technology."
"The Scala digital signage platform contributed to the success of the deployment by providing critical functionality to accommodate the unique requirements of the exhibit."
“We wanted to do something outside the box and use technology, so we developed the idea of an interactive donor wall."
"It is the first project in Brazil of its kind and potential scale to employ digital signage modern techniques from the solid and field proven software platform, InfoChannel® to performance metrics."
"Achieving a sales lift of more than 7% on soft drinks – a product group with a high profi t margin - is a powerful testimony that even a single screen at each location can make a huge difference when optimised."
"Nowadays we need to stay ahead of the competition. That means doing the best possible job for our customers. One of the ways we felt we could do this was to make the move from static menu boards to digital menu boards. I have had incredibly positive feedback from my customers, who really like it. It does what I hoped it would do, and yes, I would definitely say that I’m very pleased with my new Scala powered digital communication system."
"Once we were introduced to the power and reliability of Scala, the decision to go with the Scala platform was easy. We were happy to report that we have not been disappointed – everything that was sold to us in this solution was exactly what was delivered – and Scala’s content authoring tool offered the added advantage of radically reducing our content product costs."
"We are impressed by the flexibility in the software. It was an important criterion for us to be able to have several channels. Now we can show different messages and manage the content down to the hour if we like."
"Most of the software companies talked about all the bells and whistles of their solution. But ninety-five percent of the solution should be about getting the right information and the right content to the right displays at the right time."
"We are delighted to showcase the potential of this new age communication tool called ‘Digital Signage’. An emerging technology in this space, digital signage, has rewritten the rules of marketing, enabling enterprises to deliver information to their employees and customers more dynamically and effectively. We strongly believe that this technology has a huge growth potential and will add a lot of value within the Omantel marketing framework."
"While we still contract with Zone Systems for creation of our dynamic content, our expertise in the area will grow over time and our costs associated with content creation will decrease."
"We chose Scala because the software allows for centralized management of an unlimited number of video players, regardless of their location."
"We are extremely satisfied with our interactive screens. We are now able to educate people quickly and deliver information to all our employees."
"Because we have multiple screens in the shop, we wanted to be able to connect them to one player with varying content."
"Far and away more satisfied with Scala and DaVinci Bridge. The service is superior, the product is more user-friendly and the price is more amenable to our budget."