Scala has a passion for creating intelligent digital signage solutions that move consumers, employees and products. Driving more than 500,000 screens worldwide, Scala solutions increase sales, improve brand loyalty, optimize the customer experience, and reinforce business objectives. Scala is headquartered near Philadelphia, Pa., with multiple subsidiaries across Europe and Asia, and over 500 partners in more than 90 countries.
"The big benefi t is being able to broadcast live content to non offi ce-based staff and to provide them simple, effective video-based communications from various different sources within Heineken."
"At first we were worried that we would not have enough content being generated, but we soon found that the content was already available and just needed to be repurposed for the displays."
"The most important aspect though is that we are sure that Scala is ready to also serve our future plans. We are already thinking about new developments and integrations to improve our sales results and our customer experience. Integrations with QR code, RFID and Near Field Communication technology and Smartphone applications are things we already have on our radar and we know for sure that Scala will support us on our way to even more success."
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