Scala has a passion for creating intelligent digital signage solutions that move consumers, employees and products. Driving more than 500,000 screens worldwide, Scala solutions increase sales, improve brand loyalty, optimize the customer experience, and reinforce business objectives. Scala is headquartered near Philadelphia, Pa., with multiple subsidiaries across Europe and Asia, and over 500 partners in more than 90 countries.
"We are running this network in more than 10 different chains of restaurants where most are competitors. We wanted to avoid repeating the process of broadcasting common content ten times among the chains, while at the same time we did not want to make mistakes by sending the wrong menu to the wrong chain. Scala Content Manager took care of that need by allowing us to create one Master Playlist containing nested sub-playlists with conditions and scheduled parameters attached to each element within a playlist, and this saved us hours of work on a weekly basis."
"By pressing a few buttons we can update opening hours and queuing times across 100 locations at once."
"We are delighted to showcase the potential of this new age communication tool called ‘Digital Signage’. An emerging technology in this space, digital signage, has rewritten the rules of marketing, enabling enterprises to deliver information to their employees and customers more dynamically and effectively. We strongly believe that this technology has a huge growth potential and will add a lot of value within the Omantel marketing framework."
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