27 ResponseTap Testimonials

"Due to the sometimes complex nature of our holidays, many customers prefer to call to make the final booking after visiting the website. As soon as that happened we were losing valuable insight about that customer’s journey. The ResponseTap solution has solved this problem and many more. Not only can we see which sources of traffic are generating relevant visitors, it has helped us enhance the websites and services we offer to give our customers a better all-round experience."

"The best thing about ResponseTap is the way it integrates with other platforms."

"EsponseTap enables us to close the loop and report back effectively to our clients on where their marketing spend is going."

"Using ResponseTap’s Speech AI we have been able to gain a better understanding of which marketing activities have driven more value for the business, improve customer journeys and optimise marketing campaigns for a better ROI. The AI model built by the ResponseTap team helped us achieve a higher level of accuracy than the market benchmark allowing us to manage marketing budgets more efficiently and support business growth. We are planning to continue using the solution and apply across new channels and products.”

"ResponseTap’s call tracking technology has already given us very valuable insight into both our offline and online advertising strategy, enabling us to make savings of up to 30% on our previous spend. Now we have launched our new website we are looking forward to utilising other aspects of the system to help focus our activity further."

"Since going live with ResponseTap, we've tracked nearly £6 million through the contact center, which we wouldn't have seen before."

"Data is one of our key drivers to define our strategy and for reporting on results. It's important for us to work with a trusted partner, like ResponseTap, where we know we can trust the data and the metrics they're providing."

"ResponseTap helps us uncover what the customer journey is and understand the true value of the marketing ROI we get."

“We found ResponseTap extremely useful in my previous business, so it was a no-brainer to bring it with me to my own venture. By proving how we contribute to offline sales, we’re able to prove our value to clients.”

"ResponseTap has radically changed our business – we now have access to valuable data and insight to reduce wastage in our lead generation and take smarter operational decisions. 12 months ago, we had nine staff. In the last year we have recruited five new staff, and had to extend our office space to recruit more. We are now recruiting 12 more staff to deal the growth in enquiries, and have been able to increase turnover and profit by over 500%. We now run an advertising budget of over £70k per week across over 10 websites, and over 50 newspapers and we could not have grown like this without ResponseTap."

"With phone conversions accounting for over 90% of all of our business, it's crucial and fundamental for us to know which calls are converting and when. ResponseTap gives us that."

"I would certainly recommend working with ResponseTap, to help you bring ROI into a marketing funnel that involves phone calls too."

"Using ResponseTap’s data, we’ve been able to make that vital link between paid-search keywords and phone calls which has really taken our digital marketing strategy to the next level. We are now able to make much smarter decisions about campaigns and where to focus our efforts to get the maximum ROI."

"When our customers call we need to know what prompted that call, what facilities or services they are interested in and the path they took to get to us. This level of analysis enables us to make informed decisions about our online marketing campaigns and messaging as well as our internal call handling processes. The ResponseTap system provides such a detailed level of analysis from call traffic and it has helped us to make more informed decisions about our marketing strategy."

"We’re able to tweak our PPC campaigns immediately, which allows us to fine-tune ad content and customer reach within a set budget."