"ResponseTap provides granular data across our marketing channels which enables us to optimize marketing spend, performance and return.”

"By understanding exactly how our paid search works for us, we’re better adapted to focus on driving growth across profitable campaigns that deliver real results. Having an attribution model that accurately apportions online ad spend to offline revenue allows us to see the full customer journey across our most popular …

"Using ResponseTap’s data, we’ve been able to make that vital link between paid-search keywords and phone calls which has really taken our digital marketing strategy to the next level. We are now able to make much smarter decisions about campaigns and where to focus our efforts to get the maximum …

"We’re able to tweak our PPC campaigns immediately, which allows us to fine-tune ad content and customer reach within a set budget."

"By integrating the Call Intelligence data with other MarTech platforms it’s possible to grasp customers’ entire journeys and the nuances within them."

"Since implementing ResponseTap, we’ve noticed a significant increase in the number of relevant leads coming through to the sales desk. As a result, conversion has become a much quicker and easier process as well as more frequent."

"EsponseTap enables us to close the loop and report back effectively to our clients on where their marketing spend is going."

“ResponseTap has been fundamental to our marketing success over the past 2 years. The visibility we have of how patients find and engage with us has changed the way we market and significantly improved our overall marketing performance.”

"We now have a system we feel confident in. The dashboard is brilliant, and we can access all of the information we need. Although we were nervous about the switch, ResponseTap made it incredibly easy.”

"With phone conversions accounting for over 90% of all of our business, it's crucial and fundamental for us to know which calls are converting and when. ResponseTap gives us that."

"Using ResponseTap’s Speech AI we have been able to gain a better understanding of which marketing activities have driven more value for the business, improve customer journeys and optimise marketing campaigns for a better ROI. The AI model built by the ResponseTap team helped us achieve a higher level of …

"Google Analytics provides us with some helpful insights into our initial customer conversations, but we always go into the ResponseTap platform now to get the depth of data we need in a consumable format. The detail is incredible. We’ve been able to understand when website content is or isn’t performing …

"ResponseTap has radically changed our business – we now have access to valuable data and insight to reduce wastage in our lead generation and take smarter operational decisions. 12 months ago, we had nine staff. In the last year we have recruited five new staff, and had to extend our …

"ResponseTap helps us uncover what the customer journey is and understand the true value of the marketing ROI we get."

"When our customers call we need to know what prompted that call, what facilities or services they are interested in and the path they took to get to us. This level of analysis enables us to make informed decisions about our online marketing campaigns and messaging as well as our …