"Within a relatively short space of time the team were able to double the amount of leads we received whilst halving the costs. Naturally this has had a profound effect on our ROI."
"EsponseTap enables us to close the loop and report back effectively to our clients on where their marketing spend is going."
"I would certainly recommend working with ResponseTap, to help you bring ROI into a marketing funnel that involves phone calls too."
"Using ResponseTap’s Speech AI we have been able to gain a better understanding of which marketing activities have driven more value for the business, improve customer journeys and optimise marketing campaigns for a better ROI. The AI model built by the ResponseTap team helped us achieve a higher level of accuracy than the market benchmark allowing us to manage marketing budgets more efficiently and support business growth. We are planning to continue using the solution and apply across new channels and products.”
"ResponseTap helps us uncover what the customer journey is and understand the true value of the marketing ROI we get."
"ResponseTap has radically changed our business – we now have access to valuable data and insight to reduce wastage in our lead generation and take smarter operational decisions. 12 months ago, we had nine staff. In the last year we have recruited five new staff, and had to extend our office space to recruit more. We are now recruiting 12 more staff to deal the growth in enquiries, and have been able to increase turnover and profit by over 500%. We now run an advertising budget of over £70k per week across over 10 websites, and over 50 newspapers and we could not have grown like this without ResponseTap."
“Smart Match helped us improve lead quality, and as a result, lower the cost of customer acquisition. The visibility we’ve been given has allowed us to make better informed, more profitable decisions about where we allocate our marketing spend."
"ResponseTap has enabled us to deliver a 360 solution to our clients and enabled us to win more business as a result. The ResponseTap team has been exemplary in their support for our business and the flexibility of the API and software has meant that we are able to continuously innovate and provide the best possible solutions and services to our clients. Ultimately ResponseTap has given our clients the ability to continually optimize and improve campaign performance based on rock solid call data and insight."
"ResponseTap’s call tracking technology has already given us very valuable insight into both our offline and online advertising strategy, enabling us to make savings of up to 30% on our previous spend. Now we have launched our new website we are looking forward to utilising other aspects of the system to help focus our activity further."
"ResponseTap’s data has been invaluable in the development of our search strategy for Florida4less and enabled us to make smarter decisions about where to place our efforts for maximum Return on Investment."
"When our customers call we need to know what prompted that call, what facilities or services they are interested in and the path they took to get to us. This level of analysis enables us to make informed decisions about our online marketing campaigns and messaging as well as our internal call handling processes. The ResponseTap system provides such a detailed level of analysis from call traffic and it has helped us to make more informed decisions about our marketing strategy."
"We’re able to tweak our PPC campaigns immediately, which allows us to fine-tune ad content and customer reach within a set budget."
"Using ResponseTap’s data, we’ve been able to make that vital link between paid-search keywords and phone calls which has really taken our digital marketing strategy to the next level. We are now able to make much smarter decisions about campaigns and where to focus our efforts to get the maximum ROI."
"Since implementing ResponseTap, we’ve noticed a significant increase in the number of relevant leads coming through to the sales desk. As a result, conversion has become a much quicker and easier process as well as more frequent."
"Data is one of our key drivers to define our strategy and for reporting on results. It's important for us to work with a trusted partner, like ResponseTap, where we know we can trust the data and the metrics they're providing."