"Discogs' marketplace has evolved from an informal Craigslist-type community to a more polished eBay-like experience. As part of that shift, we needed identity verification, but the challenge was getting it off the ground with limited resources."
“Our mission is to build safe AGI that benefits all of humanity. To offer safe AGI, we need to make sure bad people aren’t using our services. But we don’t necessarily believe we need to know all aspects of an individual’s identity to feel comfortable with them using our services. We also want the benefit of our products to reach as many people as possible, and it’s extremely difficult to accomplish that mission if we make it really hard to sign up for our services.”
"Throughout the entire process from partner selection to implementation and testing, the level of support and collaboration with the Persona team was truly incredible. Thanks to the tight partnership with Persona this integration was a real success."
"Persona enables us to look at all signals from a customer and catch red flags in a way that the human eye can’t. Rather than manually comparing past applications or scrutinizing ID photos, Persona’s AI helps us automatically identify these bad actors, saving us a lot of hassle."
“Companies that handle a lot of money typically have a pretty big target on their backs when it comes to fraud. And yet here’s all this private information being slung around and traded between parties. It creates a lot of surface attack areas where fraudsters can come in via spoofing, phishing, man-in-the-middle attacks, etc., grab personally identifiable information (PII), and use it against the people that own it.”
"In the past, when a client needed to transfer funds, they might have picked up the phone and called the recipient for verification. But today, with voice deepfakes and the like, there’s less confidence in relying on a voice. We needed something that could provide high assurance without being overly burdensome."
"Persona’s expansive feature set meant that we didn’t have to make any concessions in choosing a solution. We didn’t have to settle for a subpar experience just because we needed global support, for example. Persona offered the breadth and depth we needed — without requiring trade-offs."
"Switching to Persona really increased our conversion rate and allowed folks to fly through the pipeline in a more efficient manner."
"Because Persona provides such a great user-experience, our conversion rates have remained steady even after implementing a comprehensive onboarding process. At the same time we feel a lot more confident in our ability to weed out bad actors."
"Persona has a straightforward design and UI to implement identity verification - a plug and play option with lightweight friction. Rather than building for all of this ourselves, it made sense for us to use a vendor that we trust."
"Persona's combination of document verification and live facial comparison ensures a speedy, automated and highly secure account recovery experience for our customers."
"We want social media to better reflect real life — and in real life, people can see your face and know who you are. When you're engaging with other humans, you should be doing it as yourself."
"Lime is a global company. We have a lot of different use cases — everything from the types of documents we accept to local regulations and the types of data we need to collect. Persona’s customizability stood apart — it was the best, most flexible option to meet all of our different needs."
"Our onboarding process was incredibly challenging for both sides of the process — we were collecting information via an online form and manually adding to a data spreadsheet that had grown to 18,000 rows to track that each business was truly a business and what decision was reached."
"Switching to Persona really increased our conversion rate and allowed folks to fly through the pipeline in a more efficient manner."