Persona

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Read 55 Persona reviews and testimonials from customers, explore 42 case studies and customer success stories, and watch 1 customer videos to see why companies chose Persona as their AML/KYC Software

Persona enables businesses to seamlessly verify customer identities with a drop-in widget that can be integrated in less than 10 lines of code. From selfie videos to government-issued IDs to database lookups, Persona offers a comprehensive suite of fully-automated identity verification components with worldwide coverage (190+ countries and 20 languages) that can be configured, themed, and branded to create custom-tailored flows that cover any use case.

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Customer Rating Review Scorebased on 1605 reference ratings
4.8/5.0 (1605)
  • 2025
    Summer 2025Rising StarIdentity Verification Software

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Featured Testimonials

  • "We looked at a couple other solutions in the space, and Persona was definitely the front-runner when it comes to identity. We know that Persona takes trust and safety very seriously, as well as the ease and thoughtfulness of the user experience — shared values we look for in our vendors."

  • “It lacked a number of automated checks that could have stopped fraudsters from getting through in the first place. We were spending hours each week cleaning up.”

  • "Switching to Persona really increased our conversion rate and allowed folks to fly through the pipeline in a more efficient manner."

Featured Case Studies

  • nWay decreases chargebacks by 80% and proactively blocks linked accounts with Persona Graph & KYC solutions

  • Zro Bank increases conversion, saves 60 hours/week, and prevents fraud with Persona’s Serpro integration

  • BlockFi doubles conversion rate while complying with strict international KYC/AML regulations with Persona

Featured Customer Videos

Additional Persona Information & Resources

Read Persona Reviews, Testimonials & Customer References from 55 real Persona customers.

Browse Persona Case Studies, Customer Success Stories, & Customer References from 42 businesses that use Persona.

Watch Persona Customer Videos to learn why 1 businesses chose Persona.