"We could be totally transparent. This tool is going to, full stop, deliver you way better ad performance."

"We knew if we could win there, we could continue to build successful brands. We knew to scale globally, a strong position on Amazon would give us a great foundation from which to grow."

"If we didn't have Perpetua, we wouldn't be strategically advertising for so many brands. Perpetua makes it possible to create precise campaigns in a matter of minutes."

"Perpetua's AI is able to execute on a lot of things that otherwise would have been manual. Which in a growing, fast paced startup is invaluable to us."

"This gave us the ability to meet shoppers when their purchase intent was highest. With Perpetua's expertise and campaign optimization, we are able to achieve this with maximum efficiency."

"Instacart represents the intersection of brick and mortar and eCommerce for both shoppers as well as CPG brands. The combined power of Instacart's Featured Products with Perpetua’s always-on optimizations ensure our advertising drives continued business growth."

"Perpetua gives us transparency and control. With Perpetua, we have full visibility into the impact of our ad spend, so we can swiftly double down on what's driving true incremental growth."

“We’re willing to accept a lower ROAS on these new marketplaces. We understand it takes investment to see a longtime goal come to fruition and getting access to early Betas enables us to de-risk ourselves and prepare for the future.”

“One of Perpetua’s big strengths is allowing brands to look at performance of specific products, as we launch into new channels, it’s important for us to understand which SKUs are in demand or can even succeed on that channel, and with the flexibility of Perpetua’s goals to hone in at …

"The experience with Perpetua felt tailored, transparent, and ultimately more effective.”

“Perpetua is a critical part of our approach to the marketplace. The relationship was founded on our mutual agility and reliance on focused innovation. The platform is different. Their team is different. This difference has them leading the way and we want to be there with them."

"Once we acquire a brand, we turn our efforts to quickly growing that brand in its current market, and then assessing the opportunity for further geographical expansion, efficiently scaling sales and profit in the existing markets puts us in good stead to break into other markets, while maintaining an efficient …

"We have looked at a lot of solutions out there and Perpetua stood out from the rest - especially in regards to the Amazon DSP, we're also very excited to be an official partner of Perpetua’s Brand Acquisition Ecosystem, allowing FBA sellers to sell to a trusted acquirer in the …

"Just imagine, you're managing a $20M brand and you're only seeing $50k from Amazon. Given all of the work that goes into driving results in that channel, it just wasn't possible for brand managers to drive results."

"Perpetua is basically an enhancement to AMS."