Perpetua provides growth optimization and reporting technology for the world’s smartest eCommerce businesses. Through the platform, brands and sellers create goals based on strategy and rely on Perpetua’s best-in-class, AI-powered optimization engine to execute tactically. Perpetua’s intelligent reporting tools will also surface the most important metrics you need to see in order to easily quantify and examine the investment of your advertising dollars into your business. Integrations with Amazon, Instacart, Walmart, and Google Ads ensure brands achieve full-funnel engagement and maximum visibility.
“We needed a partner that could surface these insights for us so we could benchmark brands in relation to their overall categories and competition, and dive into trends to identify gaps and areas of opportunity, using this to inform our product, advertising, and brand strategies.”
“Perpetua is amazing. Leveraging auto campaigns in Sponsored Products has made it easy to identify what’s working for us and what could use improvement. This strategy has given us time back to shift some of our focus back to our bigger products.”
"Once we acquire a brand, we turn our efforts to quickly growing that brand in its current market, and then assessing the opportunity for further geographical expansion, efficiently scaling sales and profit in the existing markets puts us in good stead to break into other markets, while maintaining an efficient ACOS and blended ACOS."
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