"We could be totally transparent. This tool is going to, full stop, deliver you way better ad performance."

"For Rich Insight, growing each of its brands more efficiently required customized strategies. In particular, establishing awareness for newer market entrants and maximizing the return on investment for more mature players called for more effective budget management."

"The experience with Perpetua felt tailored, transparent, and ultimately more effective.”

“We needed a partner that could surface these insights for us so we could benchmark brands in relation to their overall categories and competition, and dive into trends to identify gaps and areas of opportunity, using this to inform our product, advertising, and brand strategies.”

"Perpetua has helped streamline our Amazon PPC ad management, leading to more efficient campaigns. An intuitive interface and automation features have simplified the process of monitoring and adjusting bids, allowing us to focus more on strategy and creativity rather than manual tasks."

"We were a mess, there's no way we could've done it without those guys [Cartograph]. They were great teachers for us, helping us build a foundation that we could learn and grow from."

"Perpetua's AI is able to execute on a lot of things that otherwise would have been manual. Which in a growing, fast paced startup is invaluable to us."

“When analyzing our clients’ performance, access to more granular data allows us to better determine how and where we should be optimizing our ad dollars, It’s a lot easier to group data up in analysis, than it is to break things down and make assumptions, and using Perpetua we can …

"From our dedicated Data Strategist who collaborates with our team and is with us every step of the way, listening to and actioning our feedback on the platform, to the speed of their product development and investment in data science, our team has the confidence that in partnering with Perpetua …

"Cartograph is a mission-driven company, we have the privilege of helping build brands that are better for people and better for the planet."

"Coming off of a strong 2024 event, we needed to figure out how to comp over that success. This Prime Big Deals Days being our first using Perpetua, we knew we needed to grow our market share on Amazon with a full funnel ads strategy.”

“We partnered closely with our Perpetua partners to evaluate what tools we have available in Perpetua to manage our bid schedules, increase multipliers and get strategic on a product and campaign level, what audiences best support us in every phase, and how we leverage those audiences moving forward.”

"We approached the shift to online shopping as an opportunity to ensure all of our online grocery channels and product pages were fully optimized for search, It was important for us to use this opportunity to leverage these newer online marketplaces and their relatively low CPC (cost per click) rates …

"This gave us the ability to meet shoppers when their purchase intent was highest. With Perpetua's expertise and campaign optimization, we are able to achieve this with maximum efficiency."

"Instacart represents the intersection of brick and mortar and eCommerce for both shoppers as well as CPG brands. The combined power of Instacart's Featured Products with Perpetua’s always-on optimizations ensure our advertising drives continued business growth."