37 Perpetua Testimonials

"We could be totally transparent. This tool is going to, full stop, deliver you way better ad performance."

"For Rich Insight, growing each of its brands more efficiently required customized strategies. In particular, establishing awareness for newer market entrants and maximizing the return on investment for more mature players called for more effective budget management."

“You know, once you get to number one, you start hearing from a lot of people, ‘hey, how do you do it? What's your secret sauce?’ I’d love to tell them all, it's because we're so great. And that's certainly part of it, but I always tell people, you need to call Perpetua.”

"We approached the shift to online shopping as an opportunity to ensure all of our online grocery channels and product pages were fully optimized for search, It was important for us to use this opportunity to leverage these newer online marketplaces and their relatively low CPC (cost per click) rates to increase our category share and grow our consumer base."

“Perpetua is a critical part of our approach to the marketplace. The relationship was founded on our mutual agility and reliance on focused innovation. The platform is different. Their team is different. This difference has them leading the way and we want to be there with them."

"This gave us the ability to meet shoppers when their purchase intent was highest. With Perpetua's expertise and campaign optimization, we are able to achieve this with maximum efficiency."

"Instacart represents the intersection of brick and mortar and eCommerce for both shoppers as well as CPG brands. The combined power of Instacart's Featured Products with Perpetua’s always-on optimizations ensure our advertising drives continued business growth."

"We're willing to invest more in acquiring new customers by winning category keywords on Target because we've seen an incredible repeat purchase rate of +51% through this channel."

"When I was feeling lonely I would go to an American restaurant or a coffee shop. It made me immediately feel comfortable and a little closer to home. That’s the power of food - it can transport you anywhere in the world in a second. This is when I decided to move back to LA and start a career in the food industry."

"It all started with chicken soup. I was thinking one day about how great it would be to have our own stock on-hand for whenever we were making Risotto or any other dish that requires stock. I decided to try freezing in regular ice cube trays but didn’t know how much was in each cube or how much to take out to defrost. It was wasteful, time-consuming and frustrating."

"I suggested we look for those large whiskey cube trays, but none had fill lines so that didn’t solve our problem. It seemed like such a simple solution, I figured someone had to be doing it. But when we looked online, it didn’t exist."

"If we didn't have Perpetua, we wouldn't be strategically advertising for so many brands. Perpetua makes it possible to create precise campaigns in a matter of minutes."

"Just imagine, you're managing a $20M brand and you're only seeing $50k from Amazon. Given all of the work that goes into driving results in that channel, it just wasn't possible for brand managers to drive results."

"Perpetua is basically an enhancement to AMS."

"Our category is extremely competitive, so appearing on the first page of results is a game changer when it comes to attracting new-to-brand customers.”