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"We could be totally transparent. This tool is going to, full stop, deliver you way better ad performance."
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"With Perpetua, we were able to really quickly scale our business. They made it easy to shift our focus from branded search to a category and competitor strategy and provided support and recommendations to help us incrementally grow our sales."
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"I suggested we look for those large whiskey cube trays, but none had fill lines so that didn’t solve our problem. It seemed like such a simple solution, I figured someone had to be doing it. But when we looked online, it didn’t exist."
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"Perpetua has helped streamline our Amazon PPC ad management, leading to more efficient campaigns. An intuitive interface and automation features have simplified the process of monitoring and adjusting bids, allowing us to focus more on strategy and creativity rather than manual tasks."
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"If we didn't have Perpetua, we wouldn't be strategically advertising for so many brands. Perpetua makes it possible to create precise campaigns in a matter of minutes."
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"Just imagine, you're managing a $20M brand and you're only seeing $50k from Amazon. Given all of the work that goes into driving results in that channel, it just wasn't possible for brand managers to drive results."
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"Perpetua is basically an enhancement to AMS."
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“We knew that running influencer marketing campaigns were going to be crucial for us to grow as a brand. But our challenge was finding the best way to tie our influencer marketing back to Amazon and attribute these efforts to sales performance.”
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"As digital marketers and platform managers, our efforts should be measured on the changes we make to what we know or expect to happen. Validating our hypothesis through marketing is not enough."
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"We never want to completely remove the human element, but scale was a challenge for bid optimizations. Also, we wanted to prove out what our investment in search was doing for the overall business. Making sure we weren’t stepping in front of sales, but actually changing the behavior of consumers."
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"But we knew that in order to attract new audiences to the Crocs brand within Europe, we needed to do more than focus on lower funnel strategies via Sponsored Ads, and the Amazon DSP was our answer.”
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“We needed a partner that could surface these insights for us so we could benchmark brands in relation to their overall categories and competition, and dive into trends to identify gaps and areas of opportunity, using this to inform our product, advertising, and brand strategies.”
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"Perpetua Capital offers an ease of flexibility, we're not just using it to scale on Amazon, we can take a look back at our marketing assets and product photography and make sure that it really fits the brand, and that we're telling the right story, and we're educating our customers …
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"Cartograph is a mission-driven company, we have the privilege of helping build brands that are better for people and better for the planet."
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"For Rich Insight, growing each of its brands more efficiently required customized strategies. In particular, establishing awareness for newer market entrants and maximizing the return on investment for more mature players called for more effective budget management."