37 Perpetua Testimonials

"We could be totally transparent. This tool is going to, full stop, deliver you way better ad performance."

“Perpetua is a critical part of our approach to the marketplace. The relationship was founded on our mutual agility and reliance on focused innovation. The platform is different. Their team is different. This difference has them leading the way and we want to be there with them."

"Perpetua Capital offers an ease of flexibility, we're not just using it to scale on Amazon, we can take a look back at our marketing assets and product photography and make sure that it really fits the brand, and that we're telling the right story, and we're educating our customers in the right way."

“You know, once you get to number one, you start hearing from a lot of people, ‘hey, how do you do it? What's your secret sauce?’ I’d love to tell them all, it's because we're so great. And that's certainly part of it, but I always tell people, you need to call Perpetua.”

"One of the things we recognized early on was: if you’re not playing well on Amazon, you’re not really online."

"We knew if we could win there, we could continue to build successful brands. We knew to scale globally, a strong position on Amazon would give us a great foundation from which to grow."

"For Rich Insight, growing each of its brands more efficiently required customized strategies. In particular, establishing awareness for newer market entrants and maximizing the return on investment for more mature players called for more effective budget management."

"When I was feeling lonely I would go to an American restaurant or a coffee shop. It made me immediately feel comfortable and a little closer to home. That’s the power of food - it can transport you anywhere in the world in a second. This is when I decided to move back to LA and start a career in the food industry."

"Perpetua has helped streamline our Amazon PPC ad management, leading to more efficient campaigns. An intuitive interface and automation features have simplified the process of monitoring and adjusting bids, allowing us to focus more on strategy and creativity rather than manual tasks."

"We're willing to invest more in acquiring new customers by winning category keywords on Target because we've seen an incredible repeat purchase rate of +51% through this channel."

“Perpetua is amazing. Leveraging auto campaigns in Sponsored Products has made it easy to identify what’s working for us and what could use improvement. This strategy has given us time back to shift some of our focus back to our bigger products.”

"It all started with chicken soup. I was thinking one day about how great it would be to have our own stock on-hand for whenever we were making Risotto or any other dish that requires stock. I decided to try freezing in regular ice cube trays but didn’t know how much was in each cube or how much to take out to defrost. It was wasteful, time-consuming and frustrating."

"I suggested we look for those large whiskey cube trays, but none had fill lines so that didn’t solve our problem. It seemed like such a simple solution, I figured someone had to be doing it. But when we looked online, it didn’t exist."

"As digital marketers and platform managers, our efforts should be measured on the changes we make to what we know or expect to happen. Validating our hypothesis through marketing is not enough."

"We never want to completely remove the human element, but scale was a challenge for bid optimizations. Also, we wanted to prove out what our investment in search was doing for the overall business. Making sure we weren’t stepping in front of sales, but actually changing the behavior of consumers."