37 Perpetua Testimonials

"We could be totally transparent. This tool is going to, full stop, deliver you way better ad performance."

"If we didn't have Perpetua, we wouldn't be strategically advertising for so many brands. Perpetua makes it possible to create precise campaigns in a matter of minutes."

"For Rich Insight, growing each of its brands more efficiently required customized strategies. In particular, establishing awareness for newer market entrants and maximizing the return on investment for more mature players called for more effective budget management."

“Perpetua is a critical part of our approach to the marketplace. The relationship was founded on our mutual agility and reliance on focused innovation. The platform is different. Their team is different. This difference has them leading the way and we want to be there with them."

"Cartograph is a mission-driven company, we have the privilege of helping build brands that are better for people and better for the planet."

"This gave us the ability to meet shoppers when their purchase intent was highest. With Perpetua's expertise and campaign optimization, we are able to achieve this with maximum efficiency."

"Instacart represents the intersection of brick and mortar and eCommerce for both shoppers as well as CPG brands. The combined power of Instacart's Featured Products with Perpetua’s always-on optimizations ensure our advertising drives continued business growth."

“We needed a partner that could surface these insights for us so we could benchmark brands in relation to their overall categories and competition, and dive into trends to identify gaps and areas of opportunity, using this to inform our product, advertising, and brand strategies.”

"We approached the shift to online shopping as an opportunity to ensure all of our online grocery channels and product pages were fully optimized for search, It was important for us to use this opportunity to leverage these newer online marketplaces and their relatively low CPC (cost per click) rates to increase our category share and grow our consumer base."

“We needed a partner that could surface these insights for us so we could benchmark brands in relation to their overall categories and competition, and dive into trends to identify gaps and areas of opportunity, using this to inform our product, advertising, and brand strategies.”

"Perpetua gives us transparency and control. With Perpetua, we have full visibility into the impact of our ad spend, so we can swiftly double down on what's driving true incremental growth."

“We’re willing to accept a lower ROAS on these new marketplaces. We understand it takes investment to see a longtime goal come to fruition and getting access to early Betas enables us to de-risk ourselves and prepare for the future.”

“One of Perpetua’s big strengths is allowing brands to look at performance of specific products, as we launch into new channels, it’s important for us to understand which SKUs are in demand or can even succeed on that channel, and with the flexibility of Perpetua’s goals to hone in at a product-level, we can track performance for each product across each channel.”