504 Pentagram Testimonials

"The NAMHG wanted an identity that would both raise awareness for the work it does and help promote the agenda for this often-overlooked group of patients."

"The Public Theater branding has influenced much of the graphic design created for theatrical promotion and for cultural institutions in general."

"To uncover its lost stories, Pentagram scoured the grounds of Berry Bros. & Rudd’s original home at No. 3, researching and photographing a host of branded artefacts spanning five centuries."

"The vibrant visual language is inspired by the call-to-action graphics of protest and activism, updated for digital contexts like social media."

"Carefully redrawn and refined from the original sign that hung above the store’s Great Marlborough Street entrance, the new logotype also includes the full-stop which appeared on the original sign."

"The new identity deploys minimal graphic elements—the logo and a decisive color palette—that reflects the purity of the ingredients."

"Drawing from Mercury's visual identity of a stylized letter "M," the design revolves around three 16-foot high "talk towers" where Mercury personnel engage POS resellers, software developers, and merchants in dialogue about their technology-enabled products and services."

"The monogram features three dots inspired by the trio of co-founders as well as the three pillars of IFW."

"The brand identity centers around a contemporary sans serif wordmark that echoes the building’s slender, vertical form."

"The module presents a series of 24 ‘cards,’ each featuring a different tool and highlighting a specific feature to show the diversity of ways the tools can impact science and society."

"As well as the overarching brand, Pentagram worked with Mills & Boon to streamline its series model, developing directional concepts that serve as a standard for its in-house team."

"Hay Festival is an extraordinary celebration of the spoken word. Bringing readers and writers together for a global series of sustainable events, it invites participants to imagine the world as it is and as it could be."

"Rather than stage a traditional historical survey, the designers wanted to place Pentagram’s work in unusual contexts that would reflect our constantly evolving point of view and allow visitors to make their own connections and associations."

"The book is one of the first to explore the breadth of Stoller’s largely unseen archive of more than 50,000 images."

"The design of the book makes the most of Thomas’s electrifying color, filling the pages with vibrant, large-scale reproductions of her work and using color as an organizational element with the contents."