"The caretas of Maragojipe are clown-like jokers and tricksters who, in the tradition of carnival as a place to invert normal life, hide their true selves with masks and falsetto voices."
"The identity and motion graphics share the show’s fresh approach, looking unlike anything else on PBS."
"The different drawings are used as a logo on various applications, creating a dynamic system that links the branding with the institution’s function as a school and art museum, and suggests the diversity of the development."
"The viewbook offers information to prospective students in a way that makes them feel like they are part of the Colgate community."
"To create a bold and confident identity in line with OpenView’s productive approach, the designers developed a fresh take on stenciling, a centuries-old form of typography universally known for its ease and efficiency."
"Carefully redrawn and refined from the original sign that hung above the store’s Great Marlborough Street entrance, the new logotype also includes the full-stop which appeared on the original sign."
"The National Gallery’s new identity reaches out to be welcoming, inclusive and is connected the old and the new, the classic and the modern."
"The pattern is built from a palette of deliberately imperfect and abstract shapes based on organic forms that give a feeling of a living garden."
"The concept compliments the bipolarity of the space, creating a coherent narrative between the relaxed lounge bar downstairs and the frenetic nightclub upstairs."
"The front cover features a detail from Dante Gabriel Rossetti’s much loved 1877 painting ‘Proserpine’, with gold foil contrasting beautifully with the blue velvet robes of Rossetti’s model and lover."
"The square logos—one the museum’s full name, the other the acronym—work in combination with their typical “chop” in Chinese characters, which the designers also modified."
"This elemental piece of furniture allows the studio to maintain a sense of calm, providing a home for all the samples, buttons, fittings and files essential to the studio’s everyday work."
"The modern typographic logo designed by Pentagram is a visual manifestation of the brand idea, with the overlapping ‘good’ running through ‘fashion’."
"The muscular wordmark treats the name as a palindrome that hinges on the central S."
"The logo brings together three animals that are important to the history of the organization and represent its century-long conservation efforts."
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