504 Pentagram Testimonials

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  • "The identity reflects the specialized focus of the firm and its roots in science and technology."

  • "The Do The Green Thing team created a simple toolkit for punters to make posters that consisted of eight personalisable backgrounds which were stamped with symbols that could be applied to a multitude of social issues and hundreds of strips of letters."

  • "Each data portrait is redeemable as a wearable button that visitors can take with them as a personal memento of the experience."

  • "Up close, the façade is a blast of eye-catching colors and patterns; from a distance, the figures are revealed and the mural becomes a symbol of Hualien."

  • "To uncover its lost stories, Pentagram scoured the grounds of Berry Bros. & Rudd’s original home at No. 3, researching and photographing a host of branded artefacts spanning five centuries."

  • "From a desolate, and in many places derelict state after the bombing of the Second World War, East London has become one of the most fashionable areas in the world."

  • "Echoing CEDIA’s roots in immersive audio-visual experiences, the widescreen portals framed the events beneath them, and carried the messaging and color-synchronized lighting that brought them to life and drew people in."

  • "The book describes Porto Montenegro’s story so far, and introduces the next decade of its development."

  • "Halma worked with Pentagram to create a new group identity that would express their purpose more accurately."

  • "The hand-drawn visualization tracks the last time Giorgia did something before the pandemic hit, and the first time she did something new with social distancing."

  • "Pentagram created a number of different atmospheres in the store, each presenting a separate aspect to the Marimekko lifestyle."

  • "The design needed to convey the essence and character of the building while also looking forward to the next chapter in the building's history."

  • The 21st Century Fox logo features a pair of sweeping searchlights that suggest entertainment, broadcasting and limitless possibilities within a circle shape inspired by a lens.

  • "The graphic language of the city was inseparable from its architecture. This realisation became the inspiration for the 'C' symbol created from the form of the actual cloister arch and doorway."

  • "The logo changes according to four distinct expressive states; each of these states is based on a quadrant of the circumplex model of emotions."