504 Pentagram Testimonials

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  • "The color of the letterform is always black, but the leafy element and the website change color with the seasons: orange for the fall, green for spring, red for the Christmas season and blue for summer (blue skies over the blue lake)"

  • "The strong but simple type-only cover also echoes the DIY spirit of the period, which followed closely on the heels of punk."

  • "The visualizations go beyond the symbol of the Clock to examine the issues that have brought the planet to the brink."

  • "Carefully redrawn and refined from the original sign that hung above the store’s Great Marlborough Street entrance, the new logotype also includes the full-stop which appeared on the original sign."

  • "Graphically the identity pulls no punches about a subject that still makes some people uncomfortable."

  • "The branding reflects the brewery’s straightforward approach and no-nonsense New York attitude."

  • "Like the building, the promotional brochure appeals to a sense of old New York and is filled with elegant renderings of the building and its interiors by dbox, lush photographs of the park and neighborhood by Richard Berenholtz and evocative copy by Amy Goldwasser."

  • "The activities combine personal reflection and data drawing to help participants understand the community of people who contribute to their well-being."

  • "The slash can be used as a diagonal earmark at the top left corner of materials, instantly branding them as part of The Federation."

  • "Fast forward 100 years, the city of Stuttgart is planning to relive the success of the exhibit with IBA 2027."

  • “Our goal for the new design was to create a friendly and memorable logo that clearly connects to our brand as the place that helps you create a home. We like the simplicity of the new identity, with an instantly recognizable ‘H’ and house.”

  • "Built into the geometry of the wordmark is a hidden arrow, an apt symbol for what Keap does."

  • "Pentagram has drawn upon their vast experience in designing for the arts and culture sector, to create a space that’s filled with subtle and not-so-subtle Kubrick references."

  • "The design team redrew and modernised the wordmark and the symbol, and also created a circular quality stamp. Designed to signify deZaan’s premium brand status, it also emphasises its authenticity and Dutch heritage."

  • "Pentagram was asked to refine this brand identity in a way that better communicated Brew by Numbers and its very special personality."