"Pentagram's design replicates the materiality of a screen-clad device, with a circuit-inspired spine connecting the book’s hard acrylic covers."
"Pentagram was asked to create the brand identity and environmental graphics for The Doha Exhibition and Convention Center (DECC) is a state-of-the-art convention centre, which opened in 2015."
'The pattern of circles organizes the space and makes the experience of social distancing as easy as possible.'
"Pentagram created a series of virtual spaces that replicate the volume of empty bookcases, each housing one single photograph to fill the ghostly space."
"Plenaire was created as a direct-to-consumer brand for young people who seek out accessible luxury and a more modern, curated approach to skincare."
“From its spectacular modernist architecture and activist routes to its multicultural campus and unparalleled desire to create change, the University of Sussex has a unique spirit, and we wanted to create a playful film that expressed that spirit. When Pentagram suggested the idea of an almost unbiased checklist, we immediately …
"While Waitrose & Partners saw this as the perfect opportunity to reassess and reduce its packaging, it was important that the new packaging should also inform, inspire and most of all delight its loyal customer base."
"A hand-drawn map of Africa has been extended into a full visual language, including custom typography and icons."
"Up close, the façade is a blast of eye-catching colors and patterns; from a distance, the figures are revealed and the mural becomes a symbol of Hualien."
“Our variety of palettes taps into a growing movement in design that redefines the role of color in corporate branding. Alongside strong visual elements, this use of color allows you to appeal in a deeper way to audiences by tapping into more visceral connections that people may have to things …
“We have developed a brand that truly represents our strengths and this will carry us into our next chapter––the best one yet.”
"Carefully redrawn and refined from the original sign that hung above the store’s Great Marlborough Street entrance, the new logotype also includes the full-stop which appeared on the original sign."
"The simplicity of the name and mark are counterbalanced by vibrant color options and flexible logo compositions that allow for a customizable identity."
"The monogram features three dots inspired by the trio of co-founders as well as the three pillars of IFW."
"The designers worked with newsroom staff to consider a range of topics they believed worthy of exploration, whether current affairs or historical issues."
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