504 Pentagram Testimonials

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  • "The campaign will also include direct mail pieces, brochures, advertising and a sales office."

  • "The design team redrew and modernised the wordmark and the symbol, and also created a circular quality stamp. Designed to signify deZaan’s premium brand status, it also emphasises its authenticity and Dutch heritage."

  • “We have developed a brand that truly represents our strengths and this will carry us into our next chapter––the best one yet.”

  • "Equal parts mythical and psychedelic, and informative and inspirational, Pentagram’s brief was to create an identity that captured the magic of mushrooms. Featuring a digitally 'grown', generative typeface contrasted with a systematic grid structure."

  • "The front cover features a detail from Dante Gabriel Rossetti’s much loved 1877 painting ‘Proserpine’, with gold foil contrasting beautifully with the blue velvet robes of Rossetti’s model and lover."

  • "Musically ‘12 Questions’ is a hybrid that spans diverse genres and sounds, and Smith wanted the cover to have a mystical, neo-psychedelic vibe that captured this interconnected world."

  • "The Pentagram team has designed a series of large-scale graphics inspired by the idea of connections, with dot-to-dot networks forming images that convey a dynamic sense of community and suggest collaboration, interaction and creativity."

  • "Art Basel Cities links local and international communities through a vibrant and intellectually rigorous multi-year programme."

  • "A bespoke typeface is created to set up a balanced combination of contrast, stroke and depth for the three words Adam Katz Sinding; a blend of American Gothic and 20th century European Neo-Grotesk typefaces to pinpoint the fashion zeitgeist of the decade, thus providing a bold and confident foundation for the visual identity to be positioned at eye level with other brands."

  • "A simple line derived from the number “1,” inspired by the company’s name. The line suggests the diagram of a floor plan, with one side left open to convey a sense of possibility."

  • "Pentagram were tasked with devising a visual identity that communicates the newly named practice's brand personality."

  • "The typographic branding captures the vibrancy of New York and the different character of its neighborhoods."

  • "The logotype for MUSE shows the relationship between the museum and the mountains of the Trento valley in which it is located."

  • "The identity has been refreshed with a new version of the Academy's historic typographic medallion and supporting type, set in Plan, that gives the Academy a more modern look."

  • "Yuri and team came up with the idea to create a uniquely playful way to contact friends, family and fellow film fans."