"At Kärcher, we are convinced that the video ad market must turn to formats chosen by consumers to be more engaging. For this reason, we are very happy with the Click-to-Watch experience, the excellent results in recall and brand preference prove it! We look forward to launching new campaigns with Outbrain!”
"This campaign was a real first; an opportunity to explore innovation and impact in an increasingly busy digital world. For Lancôme, being able to optimize towards audience attention is a transformative model; one that makes platforms and media plans accountable.”
"Outbrain continues to exceed our expectations. We saw significant improvements across all KPIs."
"Outbrain not only succeeded in bringing new visitors to our site, but these visitors are engaging with more content for a longer period of time."
"Outbrain is an important channel for us to inform potential customers about our product range. Thanks to its bid automation solutions, we were able to significantly increase engagement of our savings and investment products.”
"While the Esurance blog has historically been about generating awareness for the brand and building affinity with our target markets through timely and useful content, our Custom Audience Campaigns also proved the power of strong content to convert. As content creators and marketers, it was a boon to be able to show ROI and demonstrate the ability of great content to deliver against bottom-line business goals.”
"Outbrain has become one of our top marketing channels and an integral part of our growth. We look forward to continuing working with Outbrain.”
"Outbrain is an essential partner in our advertising mix to connect new customers with our brand and services. The transparency of reports and optimization tools allows us to monitor results in real-time and swiftly adjust strategies to maximize campaign performance. Additionally, the dedicated support and availability of the Outbrain team have been invaluable in optimizing results and ensuring a collaborative, productive experience.”
"Native content is a key part of Microsoft‘s storytelling and demand generation strategy. Our work with Outbrain helps us scale our content across a broad set of quality publishers with the right level of targeting and intelligence.”
"Our collaboration with Outbrain has enabled us to reach both our qualified traffic and cost-efficiency targets. By leveraging its AI-powered bid automation, we were able to generate strong engagement and significantly lower our cost per session, effectively reaching our target audience with outstanding precision and cost control. This partnership has reinforced our confidence in Outbrain as a valuable, outcome-driven partner for impactful digital campaigns.”
“I am really pleased that Outbrain became our partner a few years back and have since brought along a remarkable level of service. Our digital shift came with its fair share of challenges and Outbrain’s response was everything we expected. Its products and technology are a game-changer for us, delivering improved audience engagement and increased site monetization without leaving behind what really matters - the user experience - thanks to a spotless integration. I look forward to our future work with Outbrain in the coming years.”
"The team at Outbrain continues to provide us with new opportunities to scale our top of funnel efforts efficiently. Being able to slice up targeting by demographics, location, lookalikes, and interest groups finally allowed us to figure out what content we should serve to the right customer at the right time.”
"The non-consent placements have been a really positive addition to our monetization efforts. The incremental revenue we have generated has helped soften the blow from increasing volumes of opted-out users. Outbrain’s ability to monetize based on contextual recommendations beyond the feed will prove invaluable as we begin the move towards ‘reject all’ being included on the first layer of the CMP.”
"Outbrain's proprietary DSP, Zemanta, has become a key pillar of our strategy to diversify our lead generation plan and meet our goals. The results obtained allow us to rely on Outbrain to continue to achieve good results and ensure progressive increases in the performance of our campaigns.”
"As a leading brand in savory snacks, which is consumer-centric, we are always seeking for new media in order to stay relevant, leading and connected to the motivations of our consumers. We are happy to have done it with the Outbrain team. The results were both above our CTR benchmark and gave motivation to enjoy Doritos."