183 Outbrain Testimonials

“The Outbrain campaign quickly emerged as the best performer across all our native channels. With Lookalike Audiences, we knew that we would reach users who really are interested in our content. The average time-on-site and the number of page views per session were above average. In addition, we were able to inspire numerous people to travel to South Africa for a very advantageous CPA.“

"I think Outbrain is one of the best platforms for native advertising. By placing our brand message within a high-quality and trusted environment, our brand gains exposure and engagement with valuable audiences. In addition, the transparent reports and optimization tools provided by the platform allow us to easily track results, continuously maximize delivery strategies, and achieve strong user traffic and influence in the long term. Outbrain has become an indispensable partner in our advertising mix.”

"Outbrain is a total revenue solution for us. Smartfeed improved RPM while fostering our commitment to quality content that captivates our audience. We continue to see impressive gains in organic content consumption across all of our sites.”

"Working with the Brand Studio team for our Spring/Summer campaign was a pioneering experience. Their collaboration brought a fresh perspective, crafting custom-designed experiences that engaged open web audiences and elevated our brand building goals. Utilizing non-standard display formats, and the strategic blending of existing creative assets in unique ways, has been instrumental at optimizing visibility in the digital realm. When time came for our new Autumn/Winter campaign, there was no question that we would re-engage Brand Studio to refresh and remake the experience – now powered with the new, high-attention Onyx environments and technology.”

"Outbrain has been extremely successful at increasing brand awareness for Elvie. It is even ahead of paid search in driving traffic to our site.”

"Outbrain has been a major and essential part of our media mix for many years, especially on our mid- and low-funnel objectives such as traffic generation and conversions. I'm now really impressed with its performance on third-party certified high-funnel branding KPIs, well beyond our expectations. As a result of Outbrain's great results, we have decided to incorporate them into our next campaign."

“Diversifying our media mix and therefore testing other attribution logics is important to us. This is especially the case to improve performance in terms of new visits and conversions, and to feed our audience pools. Outbrain’s added value can be seen by analyzing the performance of the campaign along the entire funnel, and not just by focusing on the last-click as we might be used to. Outbrain actually doubled conversions with this approach, and as a result we're planning to use Outbrain in upcoming digital campaigns.”

"This campaign greatly helped to grow the visibility of the sponsored blogs (50% more unique visitors reached, compared to sponsored blog campaigns run without paid media), and thus significantly increased visits and sales on vertbaudet.fr (40% more traffic and 50% more conversions."

"Outbrain is very valuable to our marketing mix, as its traffic has a higher view-attribution rate than other channels. This means those who have read an Outbrain article tend to have a stronger impression of Blinkist than if they were exposed to a typical app install campaign, and will be more likely to convert. Outbrain is the future of online marketing. You might put all of your eggs in Facebook and Google, but native advertising is how you can capture the rest of the internet. Our campaigns are not only profitable but also provide valuable content to the world.”

"Explore More was first launched in a small test environment. Following the good results, we quickly extended this to our entire inventory, which as of mid-December, resulted in an uplift of around 10%. We are really impressed given that this re-engages audiences as they’re about to leave our sites. We likewise saw very good audience retention, as reflected by the 14% increase in the number of organic clicks generated by Outbrain.”

"By adding Outbrain within our Amazon TAM integration we have been able to diversify and grow the existing partnership, while also increasing the overall yield of our display ad stack.”

"Outbrain is an effective partner for introducing a new service like Care by Volvo to a target audience within a very short time. We are very satisfied with the performance in the upper sales funnel. Additionally, we were always kept up-to-date regarding new Outbrain products or campaign optimisations.”

"With new car models being launched all the time, Fiat is always looking for ways to stand out from its competition by adopting a pull marketing strategy based on content that delivers value for their customers without ever being intrusive. By focusing on the kind of interaction we have with our clients and prospects, we are able to establish a connection with them by replicating the showroom experience. Outbrain Discovery helps us reach users interested in our car models, even before they are actively looking to purchase a new car.”

"Our goal is always to deliver content that adds value to the conversations being held by the end user. Outbrain allows us to do just that."

"As a leading brand in savory snacks, which is consumer-centric, we are always seeking for new media in order to stay relevant, leading and connected to the motivations of our consumers. We are happy to have done it with the Outbrain team. The results were both above our CTR benchmark and gave motivation to enjoy Doritos."