"We set out to transform our digital presence so that internal and external stakeholders recognized Thermon as an innovative, progressive and efficient manufacturer of industry leading process heating solutions. We successfully partnered with Guidance and [Optimizely] Episerver to bring this vision to life."
"We were looking for three primary things when we were on the hunt for the right eCommerce platform. This platform provides ease of use, deep integration with our ERP and the ability to provide a custom experience."
"We try to get our features behind a flag before rolling them out. I always insist on this as it helps us mitigate risk. Feature flag is a big thing for us. We utilise it as much as possible and in some instances, feature flags evolve into full-on experiments."
"Optimizely Performance Edge allows us to scale our CRO program without slowing down our site."
"When building products you don’t want to make expensive mistakes. Experiments help us stay user centered, mitigate risk, and increase adoption by incorporating user feedback early on."
“We had to build our own solutions, and had to do the calculations ourselves. The reports would take a while to pull together we needed something better.”
"We've proven that you don't have to make an operations decision without knowing how that's going to impact your customer. The culture of experimentation is in our company’s DNA. We experiment, we pilot, we run tests across everything that we do, and that gives us a leg up."
“What's so awesome about Full Stack is that you can iterate off of the feature that you’ve already set up, rather than having to re-evaluate and start over and get your hands all dirty again.”
"What’s most important for success isn’t how much we’re investing and what we’re investing in although that certainly helps. What’s most decisive to our future success is how we can shift our culture towards a full embrace of agile ways of working. And thanks to Optimizely, we’re making meaningful progress …
“Experimentation is the only way to do product development.”
“Using experimentation through Optimizely helps us reach our end goal of being a learning organization.”
"Our CMS was inflexible and we had significant stability concerns and challenges with being able to update pages. We decided to make the leap to Optimizely (formerly Episerver) and it was a fantastic decision."
"Native TV and mobile apps are a huge opportunity to engage our audience where they are and stay ahead of quickly changing viewing habits. With Optimizely, we can easily run experiments in our apps and ensure the product, marketing, and engineering teams are all working together to achieve a common …
“After we run an experiment, we all sit down and look at the results and we share the results with the broader organization. We spar. Sparring is important because we want to have a debate about our hypothesis and what conclusions we draw from those results. So we have had …
“Experiments help us make our products and our user journeys better, based on being able to provide the most friction-free experience for our users. That would be very hard to do just based on intuition. We can get a lot of customer feedback, we can get a lot of qualitative …
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