269 Optimizely Testimonials

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  • "I’ve never been so proud to launch a new website. Despite a complex set of factors, we can live up to our motto that shoppers should always be able to find what they’re looking for."

  • "Having data to back up our ideas gives us a voice to surface our views up to a higher-up level. Being able to say that you improved sign ups by ‘X’ percentage, because of what you did, that is a powerful thing."

  • "Netcel made the process smooth and stress free. They continue to challenge us as a strategic digital partner, making sure we spend wisely to maximise our investments."

  • "I thought, ‘What would happen if we did the same effect when a user on a desktop hovers over a video still on our website."

  • "It's not just the design of the page but also the copy and how the copy is placed on the page."

  • "Optimizely has become very much a part of our daily lives and has had a huge impact on our overall business roadmap."

  • "There’s a sign on my door: Speed wins. It’s the informal internal motto and was handwritten by me 10 years ago, and as the office has moved so has the sign."

  • "It’s great to test ideas before building them and have proof that something works or it doesn’t we save a lot of time if an idea turns out to be a failure."

  • "We can spend an infinite amount of money bringing people to our website, but if we can’t get them to transact in the way that we want them to making a purchase, signing up for a catalog, or something along those lines what does it matter."

  • “Whenever we’re curious, confused or in doubt, we run a test and let the data speak for itself."

  • "We’re trying to take a stressful, painful experience and make it as easy as possible, and Optimizely helps us do that."

  • "With Optimizely, we can measure the impact of our initiatives and connect them to our marketing KPIs. Every decision that we make is now 100% backed by data."

  • "There’s a lot of passion involved in nonprofits. You’re driven, not just to do job, but to do a good job for a good cause. We all have strong opinions and ideas about how things should be done. Optimizely tells us, out of this mix, which is the best way forward."

  • "Virtually no change will go live on the website just like that. Everything is tested."

  • "We could go in [Optimizely] and set up the personalized experiences in 30 minutes. In the final weeks of the campaign, there’s a huge difference between something being live on Tuesday morning and Thursday night."