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"Thanks to Opticks, we’re now able to make better strategic decisions, based on valid data collected across all our advertising channels. From the beginning, we've directly seen our paid campaigns improve automatically. We can now identify invalid traffic before it impacts our campaigns, and prevent paying out for fake clicks."
"The biggest impact of Opticks is financial. We have saved thousands thanks to the detection of invalid leads that were being billed by our partners.”
AppsFlyer helps brands make good choices for their business and their customers with its advanced measurement, data analytics, deep linking, engagement, fraud protection, data clean room and privacy-preserving technologies. Built on the idea that brands can increase customer privacy while providing exceptional experiences, AppsFlyer empowers thousands of creators and 10,000+ technology partners to create better, more meaningful customer relationships.
DataDome offers the most advanced technology designed to block OWASP automated threats: credential stuffing, layer 7 DDoS attacks, SQL injection & intensive scraping. DataDome’s Artificial Intelligence protects all vulnerability endpoints (web, mobile apps & APIs) with a cutting-edge technology providing real-time automated blocking decisions. Thanks to their state-of-the-art dashboard, users get real-time intuitive notifications about blocked attacks, feedback loops, insights, business KPIs and attack details.
Singular is a marketing intelligence platform that unifies marketing analytics, giving marketers actionable insights from previously siloed data. By connecting upper funnel marketing data with lower-funnel attribution data, marketers can measure ROI from every touchpoint across multiple channels and optimize spend down to the most granular levels. Singular currently tracks over $10 billion in digital marketing spend to revenue and lifetime value across industries including commerce, travel, gaming, entertainment, media, and on-demand services.
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