"We make our promotional decisions through GuestCenter. We can see if a lot of people book the same day for dinner. Or book last minute reservations. We then know when to run our campaigns."

“The campaigns are easy to create and look fantastic. Guests are genuinely excited to see a message from us and the proof is in the results.”

"When people think of dining reservations, OpenTable is the first thing that comes to mind."

"OpenTable drives new diners to our restaurants, including travelers and diners looking for last minute reservations. It's our only marketing expense because it delivers a guaranteed ROI."

“The work that OpenTable takes off your plate—organizing the details and bringing guests through the door—is well worth the investment.”

“Having tags like birthdays, celebrations, and VIP available at a glance is really useful. We have little frames made up that say, ‘Happy Birthday’ or ‘Happy Anniversary,’ and we put those on the table before the guest is seated,” adds Aimee. “It’s a little extra touch that OpenTable allows us …

“We suspected the OpenTable diner was the exact profile of who we wanted to come through our door and that was completely realized. We do little other marketing because results are solely being driven through OpenTable.”

"Our Chef’s Table Experience not only attracts people looking for unique dining options but also delights repeat guests who want a more intimate offering. It’s been a fantastic revenue generator."

“In the past, we had Excel documents on Excel documents about logistics and guests. Having a consistent platform and everything in OpenTable is extremely helpful since they include guest notes and historical information from over the years.”

“OpenTable provides us with resources to personalize service for our guests. We have information on who they are, what they like, dislike, special occasions, and that helps us to deliver the experience we strive to.”

"If a guest wants to change a time or party size, I can jump in and modify a reservation without having to go across the room."

"With OpenTable marketing campaigns, we see clearly who booked, what campaign they booked through, and when they dined with us. With this insight, I’ve been able to reduce spend on other channels by about 35-40%."

“The data [OpenTable] provides us is making us a better business. The proof is in the profits.”

“You can literally see it working. It’s like fishing where the fish are.”

“[With OpenTable campaigns], there’s no fluff. We can see what we spent, what we got back, and confidently say we wouldn’t have gotten those reservations without it.”