"Especially with nutrition, it's important for a customer to know exactly what they're buying and what they're getting involved with in one of our meal plans. When we can give a customer the information they're after in black and white, they're more likely to purchase."
“Olark has become an integral part of our marketing. We spend some substantial sums on marketing whether it be through advertising, whether it be through promotions Olark provides a major linchpin between all of the activities designed to get them onto our website and [talking to] us.”
"Every step is a barrier to a sale. If I can message a prospective customer and get their name and email address, I don’t have to worry if they’re going to fill out a form. If I can get their phone number and set up a time for a followup phone call, I don’t have to worry if they’re going to call me. So if I can get that information through the chat, it’s great!"
"Olark has helped us refine our web presence, especially over time. We had metrics of where people were going on our website, but not whether the information was the right information for them."